HouGarden vs Open2view:Which is more popular by branded search in New Zealand?
In August 2026, HouGarden had more branded searches than Open2view among property websites in New Zealand. HouGarden was estimated to have 1.9K branded searches compared to Open2view’s 880, and held a 0.39% Share of Search versus Open2view’s 0.18%.
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Which is more popular in search, HouGarden or Open2view?
Property listing and property data websites serving New Zealanders. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for HouGarden, Open2view. The figures are in the table below the chart.
View monthly share of search table
| Month | Trade Me Property | Homes.co.nz | OneRoof | QV | realestate.co.nz | HouGarden | Open2view | HomeSell Go |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.8% | 28.6% | 17.5% | 7.5% | 1.9% | 0.36% | 0.25% | 0.1% |
| Nov 2025 | 46.7% | 27.3% | 16.6% | 7.1% | 1.5% | 0.35% | 0.24% | 0.07% |
| Dec 2025 | 45.5% | 28.5% | 17.3% | 6.6% | 1.5% | 0.23% | 0.17% | 0.1% |
| Jan 2026 | 45.6% | 28.5% | 17.4% | 6% | 1.9% | 0.31% | 0.19% | 0.1% |
| Feb 2026 | 45.1% | 28.2% | 17.2% | 6.6% | 2.3% | 0.36% | 0.25% | 0.1% |
| Mar 2026 | 45% | 28.2% | 17.2% | 6.6% | 2.3% | 0.36% | 0.24% | 0.1% |
| Apr 2026 | 43.7% | 28.4% | 19% | 6.5% | 1.7% | 0.33% | 0.21% | 0.11% |
| May 2026 | 42.1% | 30.1% | 18.3% | 7.2% | 1.6% | 0.32% | 0.2% | 0.16% |
| Jun 2026 | 45.3% | 29.4% | 16.1% | 6.8% | 1.8% | 0.35% | 0.22% | 0.09% |
| Jul 2026 | 46.7% | 27.3% | 16.6% | 6% | 2.7% | 0.36% | 0.22% | 0.1% |
| Aug 2026 | 42.9% | 27.9% | 18.7% | 6.8% | 3% | 0.39% | 0.18% | 0.07% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the HouGarden and Open2view comparison changed over the last 12 months?
3 findings
- HouGarden was ahead of Open2view in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, HouGarden’s estimated Share of Search among property websites in New Zealand moved from 0.36% to 0.39%, and its estimated monthly branded searches held steady at 1.9K.
- Across the 11 months ending August 2026, Open2view’s estimated Share of Search among property websites in New Zealand moved from 0.25% to 0.18%, and its estimated monthly branded searches moved from 1.3K to 880.
How did search popularity change for New Zealand property websites in August 2026?
1 change
Estimated monthly branded searches for Open2view in New Zealand fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using HouGarden’s and Open2view’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.