Brandwave

HomeSell Go vs QV:Which is more popular by branded search in New Zealand?

In August 2026, QV had more branded searches than HomeSell Go among property websites in New Zealand. QV was estimated to have 33K branded searches compared to HomeSell Go’s 360, and held a 6.8% Share of Search versus HomeSell Go’s 0.07%.

Share of Search among property websites in New Zealand in August 2026Which is more popular in search, HomeSell Go or QV?
HomeSell Go0.07%360 searches
vs
QV6.8%33K searches

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Which is more popular in search, HomeSell Go or QV?

Property listing and property data websites serving New Zealanders. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

HomeSell Go and QV among property websites in New Zealand, by month

Share of Search by month for QV, HomeSell Go. The figures are in the table below the chart.

View monthly share of search table
MonthTrade Me PropertyHomes.co.nzOneRoofQVrealestate.co.nzHouGardenOpen2viewHomeSell Go
Oct 202543.8%28.6%17.5%7.5%1.9%0.36%0.25%0.1%
Nov 202546.7%27.3%16.6%7.1%1.5%0.35%0.24%0.07%
Dec 202545.5%28.5%17.3%6.6%1.5%0.23%0.17%0.1%
Jan 202645.6%28.5%17.4%6%1.9%0.31%0.19%0.1%
Feb 202645.1%28.2%17.2%6.6%2.3%0.36%0.25%0.1%
Mar 202645%28.2%17.2%6.6%2.3%0.36%0.24%0.1%
Apr 202643.7%28.4%19%6.5%1.7%0.33%0.21%0.11%
May 202642.1%30.1%18.3%7.2%1.6%0.32%0.2%0.16%
Jun 202645.3%29.4%16.1%6.8%1.8%0.35%0.22%0.09%
Jul 202646.7%27.3%16.6%6%2.7%0.36%0.22%0.1%
Aug 202642.9%27.9%18.7%6.8%3%0.39%0.18%0.07%
Sep 2026————————

How has the HomeSell Go and QV comparison changed over the last 12 months?

  • QV was ahead of HomeSell Go in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, HomeSell Go’s estimated Share of Search among property websites in New Zealand moved from 0.1% to 0.07%, and its estimated monthly branded searches moved from 510 to 360.
  • Across the 11 months ending August 2026, QV’s estimated Share of Search among property websites in New Zealand moved from 7.5% to 6.8%, and its estimated monthly branded searches moved from 39.2K to 33K.

How did search popularity change for New Zealand property websites in August 2026?

  1. In August 2026, QV gained estimated Share of Search among property websites in New Zealand, from 6% to 6.8%.

  2. Estimated monthly branded searches for HomeSell Go in New Zealand fell 29.4% over 11 measured months, from 510 to 360 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using HomeSell Go’s and QV’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HomeSell Go

2 branded search terms

  • HomeSell
  • HomeSell Go

QV

7 branded search terms

  • Qv
  • qv house prices
  • qv house valuation
  • qv nz
  • qv property search
  • qv property values
  • qv valuation

How the Brand Demand Index is measured

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