HazardCo vs SafetyCulture:Which is more popular by branded search in New Zealand?
In August 2026, SafetyCulture had more branded searches than HazardCo among health and safety software in New Zealand. SafetyCulture was estimated to have 3.2K branded searches compared to HazardCo’s 2K, and held a 43.6% Share of Search versus HazardCo’s 27.5%.
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Which is more popular in search, HazardCo or SafetyCulture?
Compare the health and safety apps New Zealand businesses manage hazards and incidents with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for SafetyCulture, HazardCo. The figures are in the table below the chart.
View monthly share of search table
| Month | SafetyCulture | HazardCo | SiteApp Pro | Donesafe | Mango | Vault |
|---|---|---|---|---|---|---|
| Oct 2025 | 40.8% | 30.8% | 16.6% | 10.4% | 1.2% | 0.3% |
| Nov 2025 | 40.8% | 30.7% | 16.2% | 10.6% | 1.2% | 0.45% |
| Dec 2025 | 47.3% | 24.2% | 16.1% | 10.3% | 1.3% | 0.67% |
| Jan 2026 | 47.4% | 27% | 14.9% | 9.1% | 1.3% | 0.32% |
| Feb 2026 | 44.2% | 28.2% | 16.4% | 9.7% | 1.1% | 0.28% |
| Mar 2026 | 45% | 29.6% | 15.8% | 8.5% | 0.94% | 0.23% |
| Apr 2026 | 45.7% | 28.9% | 15.7% | 8.4% | 1% | 0.29% |
| May 2026 | 45.1% | 28.2% | 15.8% | 9.4% | 1.1% | 0.42% |
| Jun 2026 | 43.7% | 30.4% | 15.8% | 8.7% | 0.96% | 0.36% |
| Jul 2026 | 42.5% | 28.8% | 18% | 9.4% | 0.97% | 0.41% |
| Aug 2026 | 43.6% | 27.5% | 17.9% | 9.8% | 0.96% | 0.28% |
| Sep 2026 | — | — | — | — | — | — |
How has the HazardCo and SafetyCulture comparison changed over the last 12 months?
3 findings
- SafetyCulture was ahead of HazardCo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, HazardCo’s estimated Share of Search among health and safety software in New Zealand moved from 30.8% to 27.5%, and its estimated monthly branded searches moved from 2.1K to 2K.
- Across the 11 months ending August 2026, SafetyCulture’s estimated Share of Search among health and safety software in New Zealand moved from 40.8% to 43.6%, and its estimated monthly branded searches moved from 2.8K to 3.2K.
How did search popularity change for New Zealand health and safety software in August 2026?
2 changes
In August 2026, SafetyCulture gained estimated Share of Search among health and safety software in New Zealand, from 42.5% to 43.6%.
In August 2026, HazardCo lost estimated Share of Search among health and safety software in New Zealand, from 28.8% to 27.5%.
How each brand is measured
Brandwave collects information about searches that people make online using HazardCo’s and SafetyCulture’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
HazardCo
5 branded search terms
- hazardco
- hazardco app
- hazardco com
- hazardco hub
- hazardco new zealand
SafetyCulture
6 branded search terms
- app safetyculture
- iauditor
- safety culture iauditor
- safetyculture
- safetyculture com
- safetyculture near me
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