Brandwave

Habit Health vs Vitality Works:Which is more popular?

In September 2026, Habit Health had more branded searches than Vitality Works among occupational health providers in New Zealand. Habit Health had about 6,610 branded searches, while Vitality Works had 40. Habit Health made up 88.4% of all occupational health provider searches we track, and Vitality Works accounted for 0.53%. When we asked ChatGPT and Google AI Overviews about occupational health providers, Habit Health appeared in two of the five answers and Vitality Works in none.

Among occupational health providers in New Zealand in September 2026

Who do people search for more?

Habit Health, about 165 searches for every 1 for Vitality Works

Habit Health 6.6K searchesVitality Works 40 searches

Who does AI mention more?

Habit Health, mentioned in 2 of 5 answers, Vitality Works in 0

Habit Health in 2 of 5Vitality Works in 0 of 5

Who does AI recommend more?

Habit Health, the only one of the two named

Habit Health first in 2Vitality Works never named

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Top occupational health providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Habit Health was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Vitality Works did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Habit Health1st
  2. NZProvide2nd
  3. OCCNET3rd
  4. OHM Occupational Health4th
  5. Workplace Health NZ5th
  6. Workforce Health Assessors6th
  7. Proactive New Zealand–
  8. MedPro Healthcare–
  9. Bodycare Workplace Solutions–
  10. Vitality Works–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Habit Health2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NZProvide2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OCCNET2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Workplace Health NZ2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OHM Occupational Health2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Proactive New Zealand1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bodycare Workplace Solutions1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Workforce Health Assessors1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MedPro Healthcare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vitality Works0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about occupational health providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Habit Health or Vitality Works more popular in search?

This chart shows how often people search Google for Habit Health and Vitality Works by name. Each line represents a brand's share of searches for all ten occupational health providers we track, month by month, from searches in New Zealand.

Habit Health and Vitality Works among occupational health providers in New Zealand, by month

Share of searches by month for Habit Health, Vitality Works. The figures are in the table below the chart.

View monthly share of searches table
MonthHabit HealthProactive New ZealandMedPro HealthcareBodycare Workplace SolutionsVitality WorksWorkforce Health AssessorsNZProvideOCCNETWorkplace Health NZOHM Occupational Health
Oct 202588.1%4.5%4.9%0.8%0.8%0.27%0.13%0.13%0.13%0.13%
Nov 202588.6%5%4.2%0.8%0.54%0.4%0.13%0.13%0.13%0.13%
Dec 202583.7%5.7%8.2%0.57%0.76%0.57%0.19%0.19%0.19%0%
Jan 202687.7%5.5%4.2%0.81%0.49%0.49%0.16%0.16%0.32%0.16%
Feb 202689.1%5.3%3.4%0.54%0.81%0.27%0.13%0.13%0.27%0.13%
Mar 202689.2%4.8%3.9%0.77%0.55%0.33%0.11%0.11%0.22%0%
Apr 202687.7%5.3%4.2%0.8%0.93%0.53%0.13%0.13%0.27%0%
May 202687.7%5.3%4.6%0.66%1.1%0.27%0.13%0.13%0.13%0%
Jun 202687.4%5.8%4.4%1.2%0.4%0.26%0.13%0.13%0.13%0.13%
Jul 202688.3%6%3.7%0.93%0.4%0.27%0.13%0.13%0.13%0%
Aug 202688.9%5.2%3.8%0.55%0.55%0.44%0.11%0.11%0.22%0.11%
Sep 202688.4%6.3%3.2%0.8%0.53%0.4%0.13%0.13%0.13%0%

How has the Habit Health and Vitality Works comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand occupational health providers in September 2026?

2 changes

  1. In September 2026, Habit Health lost share of searches among occupational health providers in New Zealand, from 88.9% to 88.4%.

  2. Estimated monthly branded searches for Vitality Works in New Zealand fell 33.3% over 12 measured months, from 60 to 40 in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Habit Health’s and Vitality Works’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Habit Health

2 branded search terms

  • habit health
  • habithealth

Vitality Works

3 branded search terms

  • vitality works
  • vitality works sanitarium
  • vitalityworks

How the Brand Demand Index is measured

Other head-to-heads among occupational health providers

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