Ground Consulting vs Tonkin + Taylor:Which is more popular by branded search in New Zealand?
In August 2026, Tonkin + Taylor had more branded searches than Ground Consulting among geotechnical consultancies in New Zealand. Tonkin + Taylor was estimated to have 5.7K branded searches compared to Ground Consulting’s 30, and held an 86.5% Share of Search versus Ground Consulting’s 0.45%.
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Which is more popular in search, Ground Consulting or Tonkin + Taylor?
Compare geotechnical consultancies serving New Zealand construction projects. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tonkin + Taylor, Ground Consulting. The figures are in the table below the chart.
View monthly share of search table
| Month | Tonkin + Taylor | ENGEO | CMW Geosciences | Geologix | Ground Consulting |
|---|---|---|---|---|---|
| Oct 2025 | 79.1% | 11.9% | 6.5% | 1.7% | 0.86% |
| Nov 2025 | 80.3% | 12% | 5.2% | 1.7% | 0.66% |
| Dec 2025 | 80.9% | 10.2% | 5.9% | 2% | 0.99% |
| Jan 2026 | 78.7% | 11.8% | 6.3% | 2.4% | 0.79% |
| Feb 2026 | 81.9% | 9.8% | 5.4% | 2.2% | 0.72% |
| Mar 2026 | 80.2% | 10.7% | 6.4% | 2.1% | 0.53% |
| Apr 2026 | 78.9% | 11.8% | 6.5% | 2.3% | 0.53% |
| May 2026 | 74.8% | 13.4% | 8.6% | 2.4% | 0.8% |
| Jun 2026 | 81.2% | 9.6% | 6.3% | 2.1% | 0.87% |
| Jul 2026 | 82.9% | 10.1% | 4.3% | 2% | 0.72% |
| Aug 2026 | 86.5% | 7% | 4.4% | 1.7% | 0.45% |
| Sep 2026 | — | — | — | — | — |
How has the Ground Consulting and Tonkin + Taylor comparison changed over the last 12 months?
3 findings
- Tonkin + Taylor was ahead of Ground Consulting in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ground Consulting’s estimated Share of Search among geotechnical consultancies in New Zealand moved from 0.86% to 0.45%, and its estimated monthly branded searches moved from 40 to 30.
- Across the 11 months ending August 2026, Tonkin + Taylor’s estimated Share of Search among geotechnical consultancies in New Zealand moved from 79.1% to 86.5%, and its estimated monthly branded searches moved from 3.7K to 5.7K.
How did search popularity change for New Zealand geotechnical consultancies in August 2026?
2 changes
In August 2026, Tonkin + Taylor gained estimated Share of Search among geotechnical consultancies in New Zealand, from 82.9% to 86.5%.
Estimated monthly branded searches for Ground Consulting in New Zealand fell 25% over 11 measured months, from 40 to 30 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Ground Consulting’s and Tonkin + Taylor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ground Consulting
3 branded search terms
- gcl engineering
- gcltech
- ground consulting
Tonkin + Taylor
5 branded search terms
- tonkin taylor
- tonkin taylor near me
- tonkin taylor new zealand
- tonkin taylor nz
- tonkintaylor
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