Great People Recruitment vs Tradestaff:Which is more popular by branded search in New Zealand?
In August 2026, Tradestaff had more branded searches than Great People Recruitment among cambridge recruitment agencies in New Zealand. Tradestaff was estimated to have 6.6K branded searches compared to Great People Recruitment’s 40, and held a 99.4% Share of Search versus Great People Recruitment’s 0.61%.
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Which is more popular in search, Great People Recruitment or Tradestaff?
Compare Cambridge recruitment agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tradestaff, Great People Recruitment. The figures are in the table below the chart.
View monthly share of search table
| Month | Tradestaff | Great People Recruitment |
|---|---|---|
| Oct 2025 | 99.5% | 0.55% |
| Nov 2025 | 99.5% | 0.45% |
| Dec 2025 | 99.8% | 0.22% |
| Jan 2026 | 99.4% | 0.6% |
| Feb 2026 | 99.1% | 0.88% |
| Mar 2026 | 99.4% | 0.57% |
| Apr 2026 | 99.7% | 0.34% |
| May 2026 | 99.6% | 0.44% |
| Jun 2026 | 99.4% | 0.58% |
| Jul 2026 | 99.9% | 0.15% |
| Aug 2026 | 99.4% | 0.61% |
| Sep 2026 | — | — |
How has the Great People Recruitment and Tradestaff comparison changed over the last 12 months?
3 findings
- Tradestaff was ahead of Great People Recruitment in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Great People Recruitment’s estimated Share of Search among cambridge recruitment agencies in New Zealand moved from 0.55% to 0.61%, and its estimated monthly branded searches moved from 30 to 40.
- Across the 11 months ending August 2026, Tradestaff’s estimated Share of Search among cambridge recruitment agencies in New Zealand moved from 99.5% to 99.4%, and its estimated monthly branded searches moved from 5.5K to 6.6K.
How did search popularity change for New Zealand cambridge recruitment agencies in August 2026?
2 changes

Estimated monthly branded searches for Great People Recruitment in New Zealand rose 33.3% over 11 measured months, from 30 to 40 in August 2026.

Estimated monthly branded searches for Tradestaff in New Zealand rose 20.4% over 11 measured months, from 5.5K to 6.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Great People Recruitment’s and Tradestaff’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Great People Recruitment
1 branded search term
- great people recruitment
Tradestaff
15 branded search terms
- trade staff
- trade staff recruitment
- tradestaff
- tradestaff cambridge
- tradestaff co nz
- tradestaff jobs
- tradestaff near me
- tradestaff new zealand
- tradestaff nz
- tradestaff payroll
- tradestaff queenstown
- tradestaff recruitment
- tradestaff taupo
- tradestaff whakatane
- tradestaff.co.nz

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.