Brandwave

GrainHub vs OSP Stock Feeds:Which is more popular in New Zealand?

In October 2026, GrainHub had more branded searches than OSP Stock Feeds among stockfeed suppliers in New Zealand. GrainHub had about 110 branded searches, while OSP Stock Feeds had 40. GrainHub made up 4.6% of all stockfeed supplier searches we track, and OSP Stock Feeds accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about stockfeed suppliers, GrainHub and OSP Stock Feeds each appeared in two of the five answers. OSP Stock Feeds was mentioned before GrainHub in two out of three answers that named either.

Among stockfeed suppliers in New Zealand in October 2026

Who do people search for more?

GrainHub, about 3 searches for every 1 for OSP Stock Feeds

GrainHub 110 searchesOSP Stock Feeds 40 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

GrainHub in 2 of 5OSP Stock Feeds in 2 of 5

Who does AI recommend more?

OSP Stock Feeds, named ahead of GrainHub in 2 of 3 answers

OSP Stock Feeds first in 2GrainHub first in 1

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Top stockfeed suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GrainHub and OSP Stock Feeds were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. OSP Stock Feeds was listed before GrainHub in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Swap Stockfoods1st
  2. Sharpes Stock Feeds2nd
  3. OSP Stock Feeds3rd
  4. AgVision4th
  5. Advanced Feed5th
  6. Seales Winslow6th
  7. GrainHub7th
  8. J Swap–
  9. Fiber Fresh–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Seales Winslow3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sharpes Stock Feeds3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GrainHub2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Advanced Feed2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OSP Stock Feeds2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Swap Stockfoods2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AgVision2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • J Swap0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fiber Fresh0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about stockfeed suppliers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is GrainHub or OSP Stock Feeds more popular in search?

This chart shows how often people search Google for GrainHub and OSP Stock Feeds by name. Each line represents a brand's share of searches for all nine stockfeed suppliers we track, month by month, from searches in New Zealand.

GrainHub and OSP Stock Feeds among stockfeed suppliers in New Zealand, by month

Share of searches by month for GrainHub, OSP Stock Feeds. The figures are in the table below the chart.

View monthly share of searches table
MonthJ SwapFiber FreshSeales WinslowGrainHubSharpes Stock FeedsAdvanced FeedOSP Stock FeedsSwap StockfoodsAgVision
Nov 202549%16.3%20.9%2.9%5.9%2.1%1.7%0.84%0.42%
Dec 202553%19%16.1%1.8%6.5%0.6%1.2%1.2%0.6%
Jan 202647.7%20%17.4%4.6%5.6%1%2.1%1%0.51%
Feb 202653.6%17.5%15.8%2.7%6%0.55%1.1%1.6%1.1%
Mar 202651.2%19.5%16.3%2.8%5.7%1.2%1.2%1.6%0.41%
Apr 202650%17.9%16.5%4.1%6.4%1.4%1.4%1.4%0.92%
May 202652.4%16.9%17.3%3%6.1%0.87%1.3%1.3%0.87%
Jun 202644.8%17.8%22.2%2.6%6.3%1.5%2.6%1.5%0.74%
Jul 202645%19.8%21.9%4.5%3.7%1.2%1.7%1.2%0.83%
Aug 202642.1%26.6%19.2%5.2%3.3%1.1%1.1%0.74%0.74%
Sep 202645.8%23.7%17.7%5.6%3.6%0.8%1.2%1.2%0.4%
Oct 202650.2%19.9%15.8%4.6%3.7%1.7%1.7%1.7%0.83%

How has branded search for GrainHub and OSP Stock Feeds changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand stockfeed suppliers in October 2026?

2 changes
  1. In October 2026, Advanced Feed overtook OSP Stock Feeds and Swap Stockfoods to rank 6th among stockfeed suppliers in New Zealand, with 1.7% of the searches.

  2. In October 2026, GrainHub lost share of searches among stockfeed suppliers in New Zealand, from 5.6% to 4.6%.

How are GrainHub’s and OSP Stock Feeds’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using GrainHub’s and OSP Stock Feeds’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GrainHub

1 branded search term

  • grainhub

OSP Stock Feeds

1 branded search term

  • osp stock feeds

How the Brand Demand Index is measured

Other head-to-heads among stockfeed suppliers

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