GoodAccess vs Zscaler Private Access:Which is more popular?
In September 2026, GoodAccess and Zscaler Private Access were level in searches among zero trust network access platforms in New Zealand, with an estimated 10 branded searches each, at 0.17% of the total each. When we asked ChatGPT and Google AI Overviews about zero trust network access platforms, Zscaler Private Access appeared in three of the five answers and GoodAccess in none.
Who do people search for more?
GoodAccess and Zscaler Private Access are searched for about as often as each other.
Who does AI mention more?
Zscaler Private Access, mentioned in 3 of 5 answers, GoodAccess in 0
Who does AI recommend more?
Zscaler Private Access, the only one of the two named
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Top zero trust network access platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Zscaler Private Access was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. GoodAccess did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Microsoft Entra Private Access3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Zscaler Private Access3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cloudflare One2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tailscale1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Twingate1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
OpenVPN0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
NordLayer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
GoodAccess0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about zero trust network access platforms
5 answers
Asked ChatGPT
“Which zero trust network access platform should I use in New Zealand?”
Asked ChatGPT
“What are the best zero trust network access platforms in New Zealand?”
Asked ChatGPT
“What's the best zero trust network access platform in New Zealand for secure remote access?”
Searched Google, AI Overview
“zero trust network access platform”
Searched Google, AI Overview
“best remote access software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is GoodAccess or Zscaler Private Access more popular in search?
This chart shows how often people search Google for GoodAccess and Zscaler Private Access by name. Each line represents a brand's share of searches for all eight zero trust network access platforms we track, month by month, from searches in New Zealand.
Share of searches by month for GoodAccess, Zscaler Private Access. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tailscale | OpenVPN | Twingate | Cloudflare One | Microsoft Entra Private Access | NordLayer | GoodAccess | Zscaler Private Access |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.7% | 12.7% | 8.5% | 0.26% | 0.53% | 0.53% | 0.26% | 0.53% |
| Nov 2025 | 79.2% | 13.1% | 5.7% | 0.55% | 0.27% | 0.55% | 0.27% | 0.27% |
| Dec 2025 | 79.9% | 13.2% | 4.7% | 0.55% | 0.28% | 0.83% | 0.28% | 0.28% |
| Jan 2026 | 81.4% | 10.9% | 5.9% | 0.68% | 0.23% | 0.45% | 0.23% | 0.23% |
| Feb 2026 | 82% | 10.9% | 4.8% | 0.68% | 0.68% | 0.46% | 0.23% | 0.23% |
| Mar 2026 | 84.6% | 9.2% | 4% | 0.77% | 0.38% | 0.58% | 0.19% | 0.19% |
| Apr 2026 | 85.4% | 9.3% | 3.3% | 0.78% | 0.39% | 0.39% | 0.19% | 0.19% |
| May 2026 | 83.8% | 9.1% | 4% | 1.3% | 0.57% | 0.76% | 0.19% | 0.19% |
| Jun 2026 | 83.7% | 9.1% | 3.2% | 2.1% | 0.76% | 0.57% | 0.19% | 0.38% |
| Jul 2026 | 88.5% | 6.4% | 2.3% | 1.5% | 0.49% | 0.49% | 0.16% | 0.16% |
| Aug 2026 | 87.4% | 7.8% | 2.3% | 1.5% | 0.32% | 0.49% | 0.16% | 0.16% |
| Sep 2026 | 89.3% | 6.4% | 1.8% | 1.2% | 0.5% | 0.5% | 0.17% | 0.17% |
How has the GoodAccess and Zscaler Private Access comparison changed over the last 12 months?
3 findings
- GoodAccess was ahead of Zscaler Private Access in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GoodAccess’ share of searches among zero trust network access platforms in New Zealand moved from 0.26% to 0.17%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Zscaler Private Access’ share of searches among zero trust network access platforms in New Zealand moved from 0.53% to 0.17%, and its estimated monthly branded searches moved from 20 to 10.
How did search popularity change for New Zealand zero trust network access platforms in September 2026?
1 change
Estimated monthly branded searches for Zscaler Private Access in New Zealand fell 50% over 12 measured months, from 20 to 10 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using GoodAccess’ and Zscaler Private Access’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
GoodAccess
1 branded search term
- goodaccess
Zscaler Private Access
1 branded search term
- zscaler private access
Other head-to-heads among zero trust network access platforms
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