Glenn Cook Technologies vs Things Digital:Which is more popular by branded search in New Zealand?
In August 2026, Glenn Cook Technologies had more branded searches than Things Digital among hastings IT support companies in New Zealand. Glenn Cook Technologies was estimated to have 90 branded searches compared to Things Digital’s 10, and held a 6.2% Share of Search versus Things Digital’s 0.68%.
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Which is more popular in search, Glenn Cook Technologies or Things Digital?
Compare Hastings IT support companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Glenn Cook Technologies, Things Digital. The figures are in the table below the chart.
View monthly share of search table
| Month | DTSL | Tribe Technology | OxygenIT | Glenn Cook Technologies | StressFree IT | Things Digital |
|---|---|---|---|---|---|---|
| Oct 2025 | 57.4% | 13.9% | 20.8% | 5% | 2% | 0.99% |
| Nov 2025 | 58.9% | 14.7% | 17.9% | 5.3% | 2.1% | 1.1% |
| Dec 2025 | 59.2% | 15.5% | 12.7% | 9.9% | 1.4% | 1.4% |
| Jan 2026 | 42.1% | 27.6% | 14.5% | 11.8% | 2.6% | 1.3% |
| Feb 2026 | 42.9% | 25% | 20.2% | 8.3% | 2.4% | 1.2% |
| Mar 2026 | 54.7% | 19.8% | 13.2% | 8.5% | 2.8% | 0.94% |
| Apr 2026 | 47.7% | 23.9% | 19.3% | 5.7% | 2.3% | 1.1% |
| May 2026 | 51.5% | 21.2% | 14.1% | 9.1% | 3% | 1% |
| Jun 2026 | 34.8% | 18.8% | 37% | 6.5% | 2.2% | 0.72% |
| Jul 2026 | 39.3% | 28.6% | 24.1% | 6.3% | 0.89% | 0.89% |
| Aug 2026 | 43.8% | 32.9% | 15.1% | 6.2% | 1.4% | 0.68% |
| Sep 2026 | — | — | — | — | — | — |
How has the Glenn Cook Technologies and Things Digital comparison changed over the last 12 months?
3 findings
- Glenn Cook Technologies was ahead of Things Digital in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Glenn Cook Technologies’ estimated Share of Search among hastings IT support companies in New Zealand moved from 5% to 6.2%, and its estimated monthly branded searches moved from 50 to 90.
- Across the 11 months ending August 2026, Things Digital’s estimated Share of Search among hastings IT support companies in New Zealand moved from 0.99% to 0.68%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand hastings IT support companies in August 2026?
1 change

Glenn Cook Technologies’ estimated Share of Search among hastings IT support companies in New Zealand has lost ground for 3 months in a row, from 9.1% to 6.2% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Glenn Cook Technologies’ and Things Digital’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Glenn Cook Technologies
1 branded search term
- glenn cook technologies
Things Digital
1 branded search term
- things digital

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.