Giapo vs Zelati Dessert Café:Which is more popular?
In September 2026, Giapo had more branded searches than Zelati Dessert Café among gelato and ice cream shops in New Zealand. Giapo had about 19,000 branded searches, while Zelati Dessert Café had 480. Giapo made up 50.3% of all gelato and ice cream shop searches we track, and Zelati Dessert Café accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about gelato and ice cream shops, Giapo appeared in three of the four answers and Zelati Dessert Café in two. Giapo was mentioned before Zelati Dessert Café in every answer.
Who do people search for more?
Giapo, about 40 searches for every 1 for Zelati Dessert Café
Who does AI mention more?
Giapo, mentioned in 3 of 4 answers, Zelati Dessert Café in 2
Who does AI recommend more?
Giapo, named ahead of Zelati Dessert Café in every answer
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Top gelato and ice cream shops in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Giapo was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Zelati Dessert Café was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Giapo was listed before Zelati Dessert Café in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Giapo3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Duck Island Ice Cream3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Rollickin' Gelato2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Zelati Dessert Café2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Island Gelato1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kaffee Eis1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Patagonia Chocolates0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about gelato and ice cream shops
4 answers
Asked ChatGPT
“Which gelato shop should I shop at in New Zealand?”
Asked ChatGPT
“What are the best gelato and ice cream shops in New Zealand?”
Asked ChatGPT
“What's the best gelato shop in New Zealand for a sweet treat?”
Searched Google, AI Overview
“ice cream for dessert”
Searched Google, AI Overview
“best ice cream shop”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Giapo or Zelati Dessert Café more popular in search?
This chart shows how often people search Google for Giapo and Zelati Dessert Café by name. Each line represents a brand's share of searches for all seven gelato and ice cream shops we track, month by month, from searches in New Zealand.
Share of searches by month for Giapo, Zelati Dessert Café. The figures are in the table below the chart.
View monthly share of searches table
| Month | Giapo | Patagonia Chocolates | Rollickin' Gelato | Island Gelato | Kaffee Eis | Duck Island Ice Cream | Zelati Dessert Café |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.4% | 32.2% | 22.4% | 4.3% | 2.8% | 2% | 1.9% |
| Nov 2025 | 41.1% | 29.8% | 20.7% | 4.1% | 1.7% | 1.4% | 1.2% |
| Dec 2025 | 45.2% | 34.4% | 11.1% | 4.7% | 2% | 1.3% | 1.4% |
| Jan 2026 | 47.5% | 34.2% | 6.8% | 5.7% | 2.5% | 1.4% | 1.9% |
| Feb 2026 | 43.7% | 40.8% | 6% | 4.6% | 2.4% | 1.2% | 1.3% |
| Mar 2026 | 47.8% | 36.7% | 6.6% | 4.1% | 2% | 1.3% | 1.5% |
| Apr 2026 | 43.1% | 40.5% | 7.4% | 3.7% | 2.3% | 1.5% | 1.6% |
| May 2026 | 50.9% | 31% | 8.2% | 4.3% | 2.3% | 1.8% | 1.5% |
| Jun 2026 | 54% | 27% | 8.9% | 3.6% | 3% | 1.7% | 2% |
| Jul 2026 | 48.6% | 29.8% | 9.7% | 5.1% | 2.7% | 2.3% | 1.8% |
| Aug 2026 | 50% | 31.5% | 8.6% | 3.7% | 1.9% | 2% | 2.3% |
| Sep 2026 | 50.3% | 32.1% | 8.5% | 3.7% | 2.4% | 1.8% | 1.3% |
How has the Giapo and Zelati Dessert Café comparison changed over the last 12 months?
3 findings
- Giapo was ahead of Zelati Dessert Café in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Giapo’s share of searches among gelato and ice cream shops in New Zealand moved from 34.4% to 50.3%, and its estimated monthly branded searches moved from 15.8K to 19K.
- Across the 12 months ending September 2026, Zelati Dessert Café’s share of searches among gelato and ice cream shops in New Zealand moved from 1.9% to 1.3%, and its estimated monthly branded searches moved from 880 to 480.
How did search popularity change for New Zealand gelato and ice cream shops in September 2026?
2 changes
In September 2026, Zelati Dessert Café lost share of searches among gelato and ice cream shops in New Zealand, from 2.3% to 1.3%.

Estimated monthly branded searches for Giapo in New Zealand rose 20.1% over 12 measured months, from 15.8K to 19K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Giapo’s and Zelati Dessert Café’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Giapo
4 branded search terms
- giapo
- giapo gelato
- giapo ice cream
- giapo menu
Zelati Dessert Café
1 branded search term
- zelati
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