Gannon Insurance Brokers vs The Insurance Collective:Which is more popular by branded search in New Zealand?
In August 2026, The Insurance Collective had more branded searches than Gannon Insurance Brokers among palmerston north insurance brokers in New Zealand. The Insurance Collective was estimated to have 40 branded searches compared to Gannon Insurance Brokers’ 0, and held a 0.27% Share of Search versus Gannon Insurance Brokers’ 0%.
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Which is more popular in search, Gannon Insurance Brokers or The Insurance Collective?
Compare Palmerston North insurance brokers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for The Insurance Collective, Gannon Insurance Brokers. The figures are in the table below the chart.
View monthly share of search table
| Month | Gallagher Insurance | Greenlight Insurance Brokers | Celtic Insurance Brokers | The Insurance Collective | Gannon Insurance Brokers |
|---|---|---|---|---|---|
| Oct 2025 | 98.4% | 1.3% | 0.24% | 0.06% | 0.06% |
| Nov 2025 | 98.1% | 1.5% | 0.28% | 0.07% | 0.07% |
| Dec 2025 | 97.8% | 1.6% | 0.26% | 0.35% | 0% |
| Jan 2026 | 97.8% | 1.4% | 0.21% | 0.49% | 0.07% |
| Feb 2026 | 97.6% | 1.6% | 0.35% | 0.35% | 0.07% |
| Mar 2026 | 98.2% | 1.2% | 0.27% | 0.27% | 0.07% |
| Apr 2026 | 97.5% | 2% | 0.34% | 0.09% | 0.09% |
| May 2026 | 97.9% | 1.6% | 0.21% | 0.21% | 0.07% |
| Jun 2026 | 97.9% | 1.5% | 0.34% | 0.21% | 0.07% |
| Jul 2026 | 98.1% | 1.2% | 0.28% | 0.35% | 0.07% |
| Aug 2026 | 98.1% | 1.3% | 0.27% | 0.27% | 0% |
| Sep 2026 | — | — | — | — | — |
How has the Gannon Insurance Brokers and The Insurance Collective comparison changed over the last 12 months?
3 findings
- The Insurance Collective was ahead of Gannon Insurance Brokers in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gannon Insurance Brokers’ estimated Share of Search among palmerston north insurance brokers in New Zealand moved from 0.06% to 0%, and its estimated monthly branded searches moved from 10 to 0.
- Across the 11 months ending August 2026, The Insurance Collective’s estimated Share of Search among palmerston north insurance brokers in New Zealand moved from 0.06% to 0.27%, and its estimated monthly branded searches moved from 10 to 40.
How did search popularity change for New Zealand palmerston north insurance brokers in August 2026?
2 changes

In August 2026, The Insurance Collective fell from 3rd to 4th among palmerston north insurance brokers in New Zealand.
Estimated monthly branded searches for Gannon Insurance Brokers in New Zealand fell 100% over 11 measured months, from 10 to 0 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Gannon Insurance Brokers’ and The Insurance Collective’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Gannon Insurance Brokers
1 branded search term
- gannon insurance brokers
The Insurance Collective
1 branded search term
- the insurance collective

Put your own brand in this comparison
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