Fiix vs UpKeep:Which is more popular by branded search in New Zealand?
In August 2026, UpKeep had more branded searches than Fiix among maintenance management software in New Zealand. UpKeep was estimated to have 170 branded searches compared to Fiix’s 100, and held a 19.5% Share of Search versus Fiix’s 11.5%.
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Which is more popular in search, Fiix or UpKeep?
Compare maintenance management systems New Zealand facilities and asset teams can use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for UpKeep, Fiix. The figures are in the table below the chart.
View monthly share of search table
| Month | MaintainX | UpKeep | Fiix | Limble | eMaint |
|---|---|---|---|---|---|
| Oct 2025 | 52.6% | 21.8% | 11.5% | 9% | 5.1% |
| Nov 2025 | 53.3% | 21.3% | 16% | 6.7% | 2.7% |
| Dec 2025 | 53.8% | 24.6% | 10.8% | 6.2% | 4.6% |
| Jan 2026 | 51.3% | 19.2% | 15.4% | 9% | 5.1% |
| Feb 2026 | 53.9% | 20.2% | 14.6% | 6.7% | 4.5% |
| Mar 2026 | 57.1% | 21% | 13.3% | 5.7% | 2.9% |
| Apr 2026 | 54.8% | 19.2% | 9.6% | 9.6% | 6.8% |
| May 2026 | 53.6% | 22.6% | 10.7% | 9.5% | 3.6% |
| Jun 2026 | 52.3% | 19.3% | 12.5% | 9.1% | 6.8% |
| Jul 2026 | 56.8% | 18.5% | 14.8% | 6.2% | 3.7% |
| Aug 2026 | 55.2% | 19.5% | 11.5% | 8% | 5.7% |
| Sep 2026 | — | — | — | — | — |
How has the Fiix and UpKeep comparison changed over the last 12 months?
3 findings
- UpKeep was ahead of Fiix in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fiix’s estimated Share of Search among maintenance management software in New Zealand held steady at 11.5%, and its estimated monthly branded searches moved from 90 to 100.
- Across the 11 months ending August 2026, UpKeep’s estimated Share of Search among maintenance management software in New Zealand moved from 21.8% to 19.5%, and its estimated monthly branded searches held steady at 170.
How did search popularity change for New Zealand maintenance management software in August 2026?
2 changes

In August 2026, UpKeep gained estimated Share of Search among maintenance management software in New Zealand, from 18.5% to 19.5%.

In August 2026, Fiix lost estimated Share of Search among maintenance management software in New Zealand, from 14.8% to 11.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Fiix’s and UpKeep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Fiix
14 branded search terms
- cmms fiix
- fiix
- fiix by rockwell automation
- fiix cmms pricing
- fiix cmms software
- fiix demo
- fiix maintenance
- fiix maintenance software
- fiix pricing
- fiix rockwell
- fiix software
- fiixsoftware com
- rockwell automation fiix
- rockwell fiix
UpKeep
5 branded search terms
- cmms upkeep
- upkeep cmms
- upkeep cmms software
- upkeep com
- upkeep maintenance software

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