Brandwave

Fearon Hay vs RTA Studio:Which is more popular?

In September 2026, Fearon Hay had more branded searches than RTA Studio among Auckland architecture firms in New Zealand. Fearon Hay had about 690 branded searches, while RTA Studio had 390. Fearon Hay made up 19.7% of all Auckland architecture firm searches we track, and RTA Studio accounted for 11.1%. When we asked ChatGPT and Google AI Overviews about Auckland architecture firms, Fearon Hay appeared in all three answers and RTA Studio in two. Fearon Hay was mentioned before RTA Studio in two out of three answers.

Among Auckland architecture firms in New Zealand in September 2026

Who do people search for more?

Fearon Hay, about 77% more searches than RTA Studio

Fearon Hay 690 searchesRTA Studio 390 searches

Who does AI mention more?

Fearon Hay, mentioned in every answer we collected

Fearon Hay in 3 of 3RTA Studio in 2 of 3

Who does AI recommend more?

Fearon Hay, named ahead of RTA Studio in 2 of 3 answers

Fearon Hay first in 2RTA Studio first in 1

Follow Fearon Hay vs RTA Studio and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top Auckland architecture firms in ChatGPT and Google AI Overviews

In three ChatGPT questions, Fearon Hay appeared in all three answers. RTA Studio was mentioned in two out of three: in two of the three ChatGPT answers. Fearon Hay was listed before RTA Studio in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fearon Hay1st
  2. RTA Studio2nd
  3. Jasmax3rd
  4. Warren and Mahoney4th
  5. ASC Architects–
  6. Apex Architecture–
  7. Mako Architecture–
  8. BDG Architects–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Auckland architecture firms

3 answers
  • Asked ChatGPT

    “Which architecture firm should I hire in Auckland, New Zealand?”

    1. 1Fearon Hay
    2. 2Jasmax
  • Asked ChatGPT

    “What are the best architecture firms in Auckland, New Zealand?”

    1. 1Fearon Hay
    2. 2RTA Studio
    3. 3Jasmax
    4. 4Warren and Mahoney
  • Asked ChatGPT

    “What's the best architecture firm in Auckland, New Zealand for new building design?”

    1. 1RTA Studio
    2. 2Fearon Hay
    3. 3Warren and Mahoney
  • Searched Google, AI Overview

    “auckland architecture firms”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “architects auckland nz”

    Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Fearon Hay or RTA Studio more popular in search?

This chart shows how often people search Google for Fearon Hay and RTA Studio by name. Each line represents a brand's share of searches for all eight Auckland architecture firms we track, month by month, from searches in New Zealand.

Fearon Hay and RTA Studio among Auckland architecture firms in New Zealand, by month

Share of searches by month for Fearon Hay, RTA Studio. The figures are in the table below the chart.

View monthly share of searches table
MonthASC ArchitectsWarren and MahoneyFearon HayJasmaxRTA StudioApex ArchitectureMako ArchitectureBDG Architects
Oct 202515.2%22.7%17.8%15.2%12.4%2.8%8.3%5.4%
Nov 202520.5%16.8%19.8%16.8%11.2%4.9%4%6.1%
Dec 202516.7%25%20.8%13.5%11.1%3.8%3.1%5.9%
Jan 202619%23.2%19.4%12.6%12.6%2.3%5.5%5.5%
Feb 202617.3%21.1%17.6%17.3%11.4%4.1%5%6.2%
Mar 202615%22.3%17.5%18.3%12.2%2.8%5.3%6.6%
Apr 202618.3%22.3%22.9%14.9%9.9%2.2%4.3%5.3%
May 202615.9%23.8%20%19.5%8.6%3%4.6%4.6%
Jun 202618.8%23%19.4%12.6%10.2%6.8%3.7%5.5%
Jul 202619.5%27%17.6%15.9%8.6%3%4.6%3.8%
Aug 202614.3%21.3%22%17.4%11.6%5.1%4.1%4.1%
Sep 202620.6%20.6%19.7%16.9%11.1%4%4%3.1%

How has the Fearon Hay and RTA Studio comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland architecture firms in September 2026?

3 changes
  1. In September 2026, ASC Architects overtook Fearon Hay and 2 others to become the leader among Auckland architecture firms in New Zealand, with 20.6% of the searches.

  2. In September 2026, Fearon Hay lost share of searches among Auckland architecture firms in New Zealand, from 22% to 19.7%.

  3. Estimated monthly branded searches for RTA Studio in New Zealand fell 18.8% over 12 measured months, from 480 to 390 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Fearon Hay’s and RTA Studio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fearon Hay

2 branded search terms

  • fearon hay
  • fearon hay architects

RTA Studio

1 branded search term

  • rta studio

How the Brand Demand Index is measured

Other head-to-heads among Auckland architecture firms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.