Brandwave

Fairtex vs RDX:Which is more popular in New Zealand?

In October 2026, Fairtex had more branded searches than RDX among boxing glove brands in New Zealand. Fairtex had about 360 branded searches, while RDX had 30. Fairtex made up 14.9% of all boxing glove brand searches we track, and RDX accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about boxing glove brands, Fairtex appeared in two of the four answers and RDX in none.

Among boxing glove brands in New Zealand in October 2026

Who do people search for more?

Fairtex, about 12 searches for every 1 for RDX

Fairtex 360 searchesRDX 30 searches

Who does AI mention more?

Fairtex, mentioned in 2 of 4 answers, RDX in 0

Fairtex in 2 of 4RDX in 0 of 4

Who does AI recommend more?

Fairtex, the only one of the two named

Fairtex first in 2RDX never named

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Top boxing glove brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Fairtex was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. RDX did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rival1st
  2. Venum2nd
  3. Fairtex3rd
  4. Sting4th
  5. Cleto Reyes5th
  6. Everlast6th
  7. RDX–
  8. Leone–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rival3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sting3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Venum2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Fairtex2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Everlast1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cleto Reyes1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • RDX0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Leone0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about boxing glove brands

4 answers
  • Asked ChatGPT

    “Which boxing glove brand should I buy in New Zealand?”

    1. 1Venum
    2. 2Rival
    3. 3Sting
  • Asked ChatGPT

    “What are the best boxing glove brands in New Zealand?”

    1. 1Sting
    2. 2Fairtex
    3. 3Venum
    4. 4Rival
    5. 5Everlast
  • Asked ChatGPT

    “What's the best boxing glove brand in New Zealand for training and sparring?”

    1. 1Rival
    2. 2Fairtex
    3. 3Cleto Reyes
  • Searched Google, AI Overview

    “boxing gloves nz”

    1. 1Sting
  • Searched Google, AI Overview

    “muay thai gloves”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Fairtex or RDX more popular in search?

This chart shows how often people search Google for Fairtex and RDX by name. Each line represents a brand's share of searches for all eight boxing glove brands we track, month by month, from searches in New Zealand.

Fairtex and RDX among boxing glove brands in New Zealand, by month

Share of searches by month for Fairtex, RDX. The figures are in the table below the chart.

View monthly share of searches table
MonthEverlastVenumFairtexRivalStingCleto ReyesRDXLeone
Nov 202530.2%38.4%14%4.9%4.9%6.1%0.58%0.87%
Dec 202536.1%31%14.6%6.6%4.4%5.4%0.63%1.3%
Jan 202632.8%36%12.3%8.2%4.7%4.4%0.95%0.63%
Feb 202634.7%31%15.3%7%5.7%4.7%1%0.67%
Mar 202634%30.1%16.3%8%5.5%4.3%0.92%0.92%
Apr 202631.1%31.1%18.4%7%6%4.7%1%0.67%
May 202629.6%36.3%14.6%8.3%6.1%3.5%0.96%0.64%
Jun 202630.6%35.9%13.5%8.6%6.3%3.6%1.3%0.33%
Jul 202628.5%38.8%14.6%7.5%6%3.2%0.71%0.71%
Aug 202629.4%37.6%12.9%8.6%6.3%3.6%0.99%0.66%
Sep 202631.8%35%16.4%6.1%6.1%3.2%0.71%0.71%
Oct 202635.5%33.1%14.9%5.8%5%3.7%1.2%0.83%

How has branded search for Fairtex and RDX changed in New Zealand over the last 12 months?

3 findings
  • Fairtex was ahead of RDX in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Fairtex’s share of searches among boxing glove brands in New Zealand moved from 14% to 14.9%, and its estimated monthly branded searches moved from 480 to 360.
  • Across the 12 months ending October 2026, RDX’s share of searches among boxing glove brands in New Zealand moved from 0.58% to 1.2%, and its estimated monthly branded searches moved from 20 to 30.

How did search popularity change for New Zealand boxing glove brands in October 2026?

2 changes
  1. In October 2026, RDX overtook Leone to rank 7th among boxing glove brands in New Zealand, with 1.2% of the searches.

  2. In October 2026, Fairtex lost share of searches among boxing glove brands in New Zealand, from 16.4% to 14.9%.

How are Fairtex’s and RDX’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Fairtex’s and RDX’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fairtex

2 branded search terms

  • fairtex
  • fairtex boxing gloves

RDX

2 branded search terms

  • rdx boxing gloves
  • rdx sports

How the Brand Demand Index is measured

Other head-to-heads among boxing glove brands

Creator with pink hair and a pink jacket

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