eMaint vs UpKeep:Which is more popular by branded search in New Zealand?
In August 2026, UpKeep had more branded searches than eMaint among maintenance management software in New Zealand. UpKeep was estimated to have 170 branded searches compared to eMaint’s 50, and held a 19.5% Share of Search versus eMaint’s 5.7%.
Follow eMaint vs UpKeep and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, eMaint or UpKeep?
Compare maintenance management systems New Zealand facilities and asset teams can use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for UpKeep, eMaint. The figures are in the table below the chart.
View monthly share of search table
| Month | MaintainX | UpKeep | Fiix | Limble | eMaint |
|---|---|---|---|---|---|
| Oct 2025 | 52.6% | 21.8% | 11.5% | 9% | 5.1% |
| Nov 2025 | 53.3% | 21.3% | 16% | 6.7% | 2.7% |
| Dec 2025 | 53.8% | 24.6% | 10.8% | 6.2% | 4.6% |
| Jan 2026 | 51.3% | 19.2% | 15.4% | 9% | 5.1% |
| Feb 2026 | 53.9% | 20.2% | 14.6% | 6.7% | 4.5% |
| Mar 2026 | 57.1% | 21% | 13.3% | 5.7% | 2.9% |
| Apr 2026 | 54.8% | 19.2% | 9.6% | 9.6% | 6.8% |
| May 2026 | 53.6% | 22.6% | 10.7% | 9.5% | 3.6% |
| Jun 2026 | 52.3% | 19.3% | 12.5% | 9.1% | 6.8% |
| Jul 2026 | 56.8% | 18.5% | 14.8% | 6.2% | 3.7% |
| Aug 2026 | 55.2% | 19.5% | 11.5% | 8% | 5.7% |
| Sep 2026 | — | — | — | — | — |
How has the eMaint and UpKeep comparison changed over the last 12 months?
3 findings
- UpKeep was ahead of eMaint in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, eMaint’s estimated Share of Search among maintenance management software in New Zealand moved from 5.1% to 5.7%, and its estimated monthly branded searches moved from 40 to 50.
- Across the 11 months ending August 2026, UpKeep’s estimated Share of Search among maintenance management software in New Zealand moved from 21.8% to 19.5%, and its estimated monthly branded searches held steady at 170.
How did search popularity change for New Zealand maintenance management software in August 2026?
2 changes
In August 2026, eMaint gained estimated Share of Search among maintenance management software in New Zealand, from 3.7% to 5.7%.
In August 2026, UpKeep gained estimated Share of Search among maintenance management software in New Zealand, from 18.5% to 19.5%.
How each brand is measured
Brandwave collects information about searches that people make online using eMaint’s and UpKeep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
eMaint
12 branded search terms
- emaint
- emaint asset management
- emaint by fluke
- emaint cmms
- emaint cmms reviews
- emaint cmms software
- emaint cost
- emaint fluke
- emaint near me
- emaint pricing
- emaint software
- emaint x5
UpKeep
5 branded search terms
- cmms upkeep
- upkeep cmms
- upkeep cmms software
- upkeep com
- upkeep maintenance software
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.