ElevenLabs vs Soundraw:Which is more popular by branded search in New Zealand?
In August 2026, ElevenLabs had more branded searches than Soundraw among AI music generators in New Zealand. ElevenLabs was estimated to have 9.1K branded searches compared to Soundraw’s 80, and held a 57.7% Share of Search versus Soundraw’s 0.51%.
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Which is more popular in search, ElevenLabs or Soundraw?
Compare the AI music and audio generators New Zealand creators use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for ElevenLabs, Soundraw. The figures are in the table below the chart.
View monthly share of search table
| Month | ElevenLabs | Suno | Udio | Soundraw | AIVA |
|---|---|---|---|---|---|
| Oct 2025 | 47.2% | 46% | 5.6% | 0.95% | 0.22% |
| Nov 2025 | 45.6% | 48% | 5.5% | 0.76% | 0.21% |
| Dec 2025 | 46.9% | 48.3% | 3.9% | 0.73% | 0.15% |
| Jan 2026 | 51.1% | 44.3% | 3.6% | 0.82% | 0.14% |
| Feb 2026 | 54.7% | 40.8% | 3.7% | 0.62% | 0.21% |
| Mar 2026 | 49.1% | 46.2% | 3.9% | 0.77% | 0.06% |
| Apr 2026 | 52.8% | 41.6% | 4.9% | 0.49% | 0.18% |
| May 2026 | 50.8% | 44.2% | 4.4% | 0.44% | 0.11% |
| Jun 2026 | 55.6% | 39.4% | 4.7% | 0.24% | 0.06% |
| Jul 2026 | 61.5% | 34.1% | 4% | 0.3% | 0.12% |
| Aug 2026 | 57.7% | 37.4% | 4.3% | 0.51% | 0.13% |
| Sep 2026 | — | — | — | — | — |
How has the ElevenLabs and Soundraw comparison changed over the last 12 months?
3 findings
- ElevenLabs was ahead of Soundraw in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ElevenLabs’ estimated Share of Search among AI music generators in New Zealand moved from 47.2% to 57.7%, and its estimated monthly branded searches moved from 6.5K to 9.1K.
- Across the 11 months ending August 2026, Soundraw’s estimated Share of Search among AI music generators in New Zealand moved from 0.95% to 0.51%, and its estimated monthly branded searches moved from 130 to 80.
How did search popularity change for New Zealand AI music generators in August 2026?
2 changes
In August 2026, ElevenLabs lost estimated Share of Search among AI music generators in New Zealand, from 61.5% to 57.7%.
Estimated monthly branded searches for Soundraw in New Zealand fell 38.5% over 11 measured months, from 130 to 80 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using ElevenLabs’ and Soundraw’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ElevenLabs
11 branded search terms
- eleven labs
- elevenlabs
- elevenlabs ai music
- elevenlabs ai voice
- elevenlabs io
- elevenlabs near me
- elevenlabs online
- elevenlabs song generator
- elevenlabs text to speech
- elevenlabs voice generator
- elevenlabs voiceover
Soundraw
3 branded search terms
- soundraw
- soundraw ai music
- soundraw io
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.