Educa vs Storypark:Which is more popular by branded search in New Zealand?
In August 2026, Storypark had more branded searches than Educa among early childhood apps in New Zealand. Storypark was estimated to have 65.6K branded searches compared to Educa’s 80, and held a 99.8% Share of Search versus Educa’s 0.12%.
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Which is more popular in search, Educa or Storypark?
Compare the learning story, parent communication and centre management apps New Zealand early childhood services use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Storypark, Educa. The figures are in the table below the chart.
View monthly share of search table
| Month | Storypark | Educa | Xplor Education |
|---|---|---|---|
| Oct 2025 | 99.8% | 0.12% | 0.08% |
| Nov 2025 | 99.8% | 0.12% | 0.08% |
| Dec 2025 | 99.8% | 0.09% | 0.09% |
| Jan 2026 | 99.8% | 0.14% | 0.11% |
| Feb 2026 | 99.8% | 0.12% | 0.08% |
| Mar 2026 | 99.7% | 0.15% | 0.14% |
| Apr 2026 | 99.8% | 0.12% | 0.09% |
| May 2026 | 99.8% | 0.12% | 0.06% |
| Jun 2026 | 99.8% | 0.09% | 0.08% |
| Jul 2026 | 99.8% | 0.09% | 0.06% |
| Aug 2026 | 99.8% | 0.12% | 0.08% |
| Sep 2026 | — | — | — |
How has the Educa and Storypark comparison changed over the last 12 months?
3 findings
- Storypark was ahead of Educa in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Educa’s estimated Share of Search among early childhood apps in New Zealand held steady at 0.12%, and its estimated monthly branded searches held steady at 80.
- Across the 11 months ending August 2026, Storypark’s estimated Share of Search among early childhood apps in New Zealand held steady at 99.8%, and its estimated monthly branded searches moved from 65.1K to 65.6K.
How did search popularity change for New Zealand early childhood apps in August 2026?
0 changes
Neither Educa nor Storypark moved beyond provider rounding among early childhood apps in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Educa’s and Storypark’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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