Brandwave

Early childhood apps in New Zealand:Which brands are most popular in search?

In August 2026, Storypark was the most searched among early childhood apps in New Zealand, with an estimated 65.6K branded searches and 99.8% estimated Share of Search within this set.

Share of Search, August 2026
  1. Storypark99.8%
  2. Educa0.12%
  3. Xplor Education0.08%

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Share of SearchLeaderboard

Compare the learning story, parent communication and centre management apps New Zealand early childhood services use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among early childhood apps in New Zealand, by month

Share of Search by month for Storypark. The figures are in the table below the chart.

View monthly share of search table
MonthStoryparkEducaXplor Education
Oct 202599.8%0.12%0.08%
Nov 202599.8%0.12%0.08%
Dec 202599.8%0.09%0.09%
Jan 202699.8%0.14%0.11%
Feb 202699.8%0.12%0.08%
Mar 202699.7%0.15%0.14%
Apr 202699.8%0.12%0.09%
May 202699.8%0.12%0.06%
Jun 202699.8%0.09%0.08%
Jul 202699.8%0.09%0.06%
Aug 202699.8%0.12%0.08%
Sep 2026———

This month’s ranking, August 2026

  1. 1.Storypark

    99.8%

    held 1st · 65.6K estimated branded searches · +1.1% vs prior month · 0 points

  2. 2.Educa

    0.12%

    held 2nd · 80 estimated branded searches · +33.3% vs prior month · 0 points

  3. 3.Xplor Education

    0.08%

    held 3rd · 50 estimated branded searches · +25% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among early childhood apps in New Zealand?

In August 2026, Storypark was the most searched among early childhood apps in New Zealand, with an estimated 65.6K branded searches and 99.8% estimated Share of Search within this set. Educa is in 2nd place, 99.7 percentage points behind at 0.12% Share of Search.

New Zealand early childhood apps, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Storypark99.8%99.8%Jul 202699.7%Mar 20261st
Educa0.12%0.15%Mar 20260.09%Dec 20252nd
Xplor Education0.08%0.14%Mar 20260.06%May 20263rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Storypark, Educa and Xplor Education held steady: their estimated Share of Search among early childhood apps in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand early childhood apps in August 2026?

Nothing among early childhood apps moved beyond provider rounding in August 2026.

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