Ecoware vs Friendlypak:Which is more popular by branded search in New Zealand?
In August 2026, Ecoware had more branded searches than Friendlypak among sustainable packaging suppliers in New Zealand. Ecoware was estimated to have 500 branded searches compared to Friendlypak’s 60, and held a 25.9% Share of Search versus Friendlypak’s 3.1%.
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Which is more popular in search, Ecoware or Friendlypak?
Compare sustainable packaging suppliers New Zealand shops and hospitality businesses can buy from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ecoware, Friendlypak. The figures are in the table below the chart.
View monthly share of search table
| Month | r3pack | Ecoware | Better Packaging Co. | Ecopack | Friendlypak |
|---|---|---|---|---|---|
| Oct 2025 | 48.4% | 26.9% | 14.8% | 7.1% | 2.7% |
| Nov 2025 | 48.1% | 26.7% | 16.6% | 5.3% | 3.2% |
| Dec 2025 | 49.7% | 29.1% | 13.2% | 5.3% | 2.6% |
| Jan 2026 | 43.3% | 34.1% | 11% | 7.9% | 3.7% |
| Feb 2026 | 42.3% | 29.8% | 17.9% | 5.4% | 4.8% |
| Mar 2026 | 41.9% | 30.5% | 19.2% | 5.4% | 3% |
| Apr 2026 | 44.6% | 28% | 16.6% | 7% | 3.8% |
| May 2026 | 48.6% | 30.5% | 9.6% | 7.9% | 3.4% |
| Jun 2026 | 49.4% | 29.3% | 13.8% | 4.6% | 2.9% |
| Jul 2026 | 47.8% | 26.4% | 15.9% | 6.6% | 3.3% |
| Aug 2026 | 46.6% | 25.9% | 18.7% | 5.7% | 3.1% |
| Sep 2026 | — | — | — | — | — |
How has the Ecoware and Friendlypak comparison changed over the last 12 months?
3 findings
- Ecoware was ahead of Friendlypak in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ecoware’s estimated Share of Search among sustainable packaging suppliers in New Zealand moved from 26.9% to 25.9%, and its estimated monthly branded searches moved from 490 to 500.
- Across the 11 months ending August 2026, Friendlypak’s estimated Share of Search among sustainable packaging suppliers in New Zealand moved from 2.7% to 3.1%, and its estimated monthly branded searches moved from 50 to 60.
How did search popularity change for New Zealand sustainable packaging suppliers in August 2026?
2 changes
Ecoware’s estimated Share of Search among sustainable packaging suppliers in New Zealand has lost ground for 3 months in a row, from 30.5% to 25.9% in August 2026.
Estimated monthly branded searches for Friendlypak in New Zealand rose 20% over 11 measured months, from 50 to 60 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Ecoware’s and Friendlypak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ecoware
14 branded search terms
- ecoware
- ecoware bags
- ecoware bowls
- ecoware co nz
- ecoware company
- ecoware disposable plates
- ecoware food packaging
- ecoware near me
- ecoware new zealand
- ecoware nz
- ecoware packaging
- ecoware plates
- ecoware products
- sugarcane ecoware
Friendlypak
2 branded search terms
- friendlypak
- friendlypak nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.