Designwell vs Ice Interiors:Which is more popular by branded search in New Zealand?
In August 2026, Designwell had more branded searches than Ice Interiors among hamilton commercial interior design studios in New Zealand. Designwell was estimated to have 170 branded searches compared to Ice Interiors’ 70, and held a 34.7% Share of Search versus Ice Interiors’ 14.3%.
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Which is more popular in search, Designwell or Ice Interiors?
Compare Hamilton commercial interior design studios using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Designwell, Ice Interiors. The figures are in the table below the chart.
View monthly share of search table
| Month | Cemac | Designwell | Ice Interiors |
|---|---|---|---|
| Oct 2025 | 48.2% | 39.3% | 12.5% |
| Nov 2025 | 52% | 36% | 12% |
| Dec 2025 | 50% | 33.3% | 16.7% |
| Jan 2026 | 55.3% | 31.6% | 13.2% |
| Feb 2026 | 53.7% | 34.1% | 12.2% |
| Mar 2026 | 40.3% | 43.5% | 16.1% |
| Apr 2026 | 48.1% | 33.3% | 18.5% |
| May 2026 | 43.2% | 40.9% | 15.9% |
| Jun 2026 | 49.2% | 33.8% | 16.9% |
| Jul 2026 | 52.8% | 34% | 13.2% |
| Aug 2026 | 51% | 34.7% | 14.3% |
| Sep 2026 | — | — | — |
How has the Designwell and Ice Interiors comparison changed over the last 12 months?
3 findings
- Designwell was ahead of Ice Interiors in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Designwell’s estimated Share of Search among hamilton commercial interior design studios in New Zealand moved from 39.3% to 34.7%, and its estimated monthly branded searches moved from 220 to 170.
- Across the 11 months ending August 2026, Ice Interiors’ estimated Share of Search among hamilton commercial interior design studios in New Zealand moved from 12.5% to 14.3%, and its estimated monthly branded searches held steady at 70.
How did search popularity change for New Zealand hamilton commercial interior design studios in August 2026?
2 changes
In August 2026, Ice Interiors gained estimated Share of Search among hamilton commercial interior design studios in New Zealand, from 13.2% to 14.3%.
In August 2026, Designwell gained estimated Share of Search among hamilton commercial interior design studios in New Zealand, from 34% to 34.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Designwell’s and Ice Interiors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Designwell
3 branded search terms
- design well
- design well interiors
- designwell
Ice Interiors
2 branded search terms
- ice interiors
- ice interiors hamilton
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.