How popular isDesignwell in search?
In August 2026, there were an estimated 170 branded searches for Designwell in New Zealand which is down 22.7% over the last 11 months. Designwell holds 34.7% estimated Share of Search among New Zealand hamilton commercial interior design studios and is ranked 2nd of 3 competitors for search popularity.
Cemac51%
Designwell34.7%
Ice Interiors14.3%
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Which hamilton commercial interior design studios compete with Designwell?
Share of Search by month for Cemac, Designwell, Ice Interiors. The figures are in the table below the chart.
View monthly share of search table
| Month | Cemac | Designwell | Ice Interiors |
|---|---|---|---|
| Oct 2025 | 48.2% | 39.3% | 12.5% |
| Nov 2025 | 52% | 36% | 12% |
| Dec 2025 | 50% | 33.3% | 16.7% |
| Jan 2026 | 55.3% | 31.6% | 13.2% |
| Feb 2026 | 53.7% | 34.1% | 12.2% |
| Mar 2026 | 40.3% | 43.5% | 16.1% |
| Apr 2026 | 48.1% | 33.3% | 18.5% |
| May 2026 | 43.2% | 40.9% | 15.9% |
| Jun 2026 | 49.2% | 33.8% | 16.9% |
| Jul 2026 | 52.8% | 34% | 13.2% |
| Aug 2026 | 51% | 34.7% | 14.3% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 51% | 250 | -10.7% | -1.8 points | |
| 2, held 2nd | 34.7% | 170 | -5.6% | +0.7 points | |
| 3, held 3rd | 14.3% | 70 | 0% | +1.1 points |
1.
Cemac51%
held 1st · 250 estimated branded searches · -10.7% vs prior month · -1.8 points
34.7%
held 2nd · 170 estimated branded searches · -5.6% vs prior month · +0.7 points
14.3%
held 3rd · 70 estimated branded searches · 0% vs prior month · +1.1 points
Compare search popularity between Designwell and its closest rivals
How has branded search demand for Designwell changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Designwell in New Zealand fell from 220 to 170.
- Across the 11 months ending August 2026, Designwell’s estimated Share of Search among hamilton commercial interior design studios in New Zealand decreased from 39.3% to 34.7%.
- Across the 11 months ending August 2026, Designwell’s estimated Share of Search among hamilton commercial interior design studios in New Zealand peaked at 43.5% in March 2026 and was lowest at 31.6% in January 2026.
How did search popularity change for New Zealand hamilton commercial interior design studios in August 2026?
3 changes

In August 2026, Ice Interiors gained estimated Share of Search among hamilton commercial interior design studios in New Zealand, from 13.2% to 14.3%.

In August 2026, Designwell gained estimated Share of Search among hamilton commercial interior design studios in New Zealand, from 34% to 34.7%.

In August 2026, Cemac lost estimated Share of Search among hamilton commercial interior design studios in New Zealand, from 52.8% to 51%.
How is Designwell measured?
Brandwave collects information about searches that people make online using Designwell’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- design well
- design well interiors
- designwell
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Is Designwell your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.