Denon DJ vs Rane:Which is more popular by branded search in New Zealand?
In August 2026, Rane had more branded searches than Denon DJ among DJ equipment brands in New Zealand. Rane was estimated to have 170 branded searches compared to Denon DJ’s 100, and held a 10.6% Share of Search versus Denon DJ’s 6.3%.
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Which is more popular in search, Denon DJ or Rane?
Compare the DJ controller and equipment brands New Zealand DJs play on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Rane, Denon DJ. The figures are in the table below the chart.
View monthly share of search table
| Month | Numark | Native Instruments | AlphaTheta | Rane | Denon DJ |
|---|---|---|---|---|---|
| Oct 2025 | 39.2% | 34% | 10.5% | 11.1% | 5.2% |
| Nov 2025 | 36.9% | 38.7% | 10.1% | 10.1% | 4.2% |
| Dec 2025 | 43.8% | 32.1% | 9.9% | 8.6% | 5.6% |
| Jan 2026 | 28.5% | 38% | 21.1% | 8.7% | 3.7% |
| Feb 2026 | 38.3% | 38.3% | 9.6% | 9% | 4.8% |
| Mar 2026 | 43.6% | 29.5% | 10.7% | 10.7% | 5.4% |
| Apr 2026 | 45.5% | 29.4% | 9.8% | 9.8% | 5.6% |
| May 2026 | 39.9% | 31.3% | 10.4% | 11.7% | 6.7% |
| Jun 2026 | 46.8% | 26.6% | 11.4% | 8.9% | 6.3% |
| Jul 2026 | 41.3% | 24.6% | 17.9% | 8.9% | 7.3% |
| Aug 2026 | 43.8% | 26.3% | 13.1% | 10.6% | 6.3% |
| Sep 2026 | — | — | — | — | — |
How has the Denon DJ and Rane comparison changed over the last 12 months?
3 findings
- Rane was ahead of Denon DJ in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Denon DJ’s estimated Share of Search among DJ equipment brands in New Zealand moved from 5.2% to 6.3%, and its estimated monthly branded searches moved from 80 to 100.
- Across the 11 months ending August 2026, Rane’s estimated Share of Search among DJ equipment brands in New Zealand moved from 11.1% to 10.6%, and its estimated monthly branded searches held steady at 170.
How did search popularity change for New Zealand DJ equipment brands in August 2026?
2 changes
In August 2026, Rane gained estimated Share of Search among DJ equipment brands in New Zealand, from 8.9% to 10.6%.
In August 2026, Denon DJ lost estimated Share of Search among DJ equipment brands in New Zealand, from 7.3% to 6.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Denon DJ’s and Rane’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.