Coupa vs JAGGAER:Which is more popular in New Zealand?
In October 2026, Coupa had more branded searches than JAGGAER among enterprise procurement platforms in New Zealand. Coupa had about 480 branded searches, while JAGGAER had 70. Coupa made up 26.5% of all enterprise procurement platform searches we track, and JAGGAER accounted for 3.9%. When we asked ChatGPT and Google AI Overviews about enterprise procurement platforms, Coupa appeared in all five answers and JAGGAER in two. Coupa was mentioned before JAGGAER in every answer.
Who do people search for more?
Coupa, about 7 searches for every 1 for JAGGAER
Who does AI mention more?
Coupa, mentioned in every answer we collected
Who does AI recommend more?
Coupa, named ahead of JAGGAER in every answer
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Top enterprise procurement platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Coupa appeared in all five answers. JAGGAER was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Coupa was listed before JAGGAER in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
SAP Ariba1st
Coupa2nd
Oracle Fusion Cloud Procurement3rd
Ivalua4th
TechnologyOne5th
JAGGAER6th
GEP7th
Zycus8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
SAP Ariba5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Coupa5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
TechnologyOne3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ivalua3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Oracle Fusion Cloud Procurement3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
JAGGAER2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
GEP1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Zycus1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about enterprise procurement platforms
5 answers
Asked ChatGPT
“Which enterprise procurement platform should I use in New Zealand?”
Asked ChatGPT
“What are the best enterprise procurement platforms in New Zealand?”
Asked ChatGPT
“What's the best enterprise procurement platform in New Zealand for a procurement team?”
Searched Google, AI Overview
“best procurement software”
Searched Google, AI Overview
“sourcing software”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Coupa or JAGGAER more popular in search?
This chart shows how often people search Google for Coupa and JAGGAER by name. Each line represents a brand's share of searches for all eight enterprise procurement platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Coupa, JAGGAER. The figures are in the table below the chart.
View monthly share of searches table
| Month | SAP Ariba | Coupa | TechnologyOne | GEP | JAGGAER | Ivalua | Zycus | Oracle Fusion Cloud Procurement |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 39.8% | 25.1% | 25.1% | 5.8% | 1.6% | 1.6% | 1% | 0% |
| Dec 2025 | 37.6% | 29.1% | 19.4% | 6.7% | 2.4% | 1.8% | 2.4% | 0.61% |
| Jan 2026 | 39% | 30.2% | 20.1% | 5.7% | 1.9% | 1.3% | 1.3% | 0.63% |
| Feb 2026 | 36.8% | 25.3% | 25.3% | 7.4% | 2.6% | 1.1% | 1.1% | 0.53% |
| Mar 2026 | 33.3% | 25.9% | 25.9% | 7.5% | 3.1% | 1.8% | 2.2% | 0.44% |
| Apr 2026 | 36.9% | 28.6% | 23.2% | 6.5% | 1.8% | 1.8% | 1.2% | 0% |
| May 2026 | 42.3% | 22.3% | 22.3% | 7.9% | 2.3% | 1.9% | 0.47% | 0.47% |
| Jun 2026 | 34.9% | 28.2% | 23% | 8.1% | 2.4% | 1.4% | 1.4% | 0.48% |
| Jul 2026 | 36.7% | 19.6% | 29.6% | 7% | 3.5% | 1.5% | 1.5% | 0.5% |
| Aug 2026 | 36.1% | 24.7% | 24.7% | 7.2% | 3.6% | 2.1% | 1% | 0.52% |
| Sep 2026 | 32.4% | 27.3% | 22.2% | 9.7% | 5.1% | 1.7% | 1.1% | 0.57% |
| Oct 2026 | 32.6% | 26.5% | 21.5% | 11.6% | 3.9% | 2.2% | 1.1% | 0.55% |
How has branded search for Coupa and JAGGAER changed in New Zealand over the last 12 months?
3 findings
- Coupa was ahead of JAGGAER in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Coupa’s share of searches among enterprise procurement platforms in New Zealand moved from 25.1% to 26.5%, and its estimated monthly branded searches held steady at 480.
- Across the 12 months ending October 2026, JAGGAER’s share of searches among enterprise procurement platforms in New Zealand moved from 1.6% to 3.9%, and its estimated monthly branded searches moved from 30 to 70.
How did search popularity change for New Zealand enterprise procurement platforms in October 2026?
2 changes

In October 2026, JAGGAER lost share of searches among enterprise procurement platforms in New Zealand, from 5.1% to 3.9%.

In October 2026, Coupa lost share of searches among enterprise procurement platforms in New Zealand, from 27.3% to 26.5%.
How are Coupa’s and JAGGAER’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Coupa’s and JAGGAER’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among enterprise procurement platforms

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