Corporate Cabs vs DiDi:Which is more popular by branded search in New Zealand?
In August 2026, DiDi had more branded searches than Corporate Cabs among ride-hailing apps and taxis in New Zealand. DiDi was estimated to have 6K branded searches compared to Corporate Cabs’ 2.5K, and held a 19.7% Share of Search versus Corporate Cabs’ 8.2%.
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Which is more popular in search, Corporate Cabs or DiDi?
Compare the ride-hailing apps and taxi companies New Zealanders book rides with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for DiDi, Corporate Cabs. The figures are in the table below the chart.
View monthly share of search table
| Month | Uber | DiDi | Corporate Cabs | Blue Bubble Taxi | Alert Taxis | Green Cabs |
|---|---|---|---|---|---|---|
| Oct 2025 | 52.4% | 25% | 11.9% | 7.9% | 2.4% | 0.48% |
| Nov 2025 | 55.9% | 19.9% | 11.5% | 9.4% | 2.8% | 0.57% |
| Dec 2025 | 58.9% | 19% | 9.5% | 9.4% | 2.8% | 0.46% |
| Jan 2026 | 64.6% | 16.3% | 8.1% | 8% | 2.4% | 0.54% |
| Feb 2026 | 60% | 15.4% | 11.7% | 9.5% | 2.9% | 0.55% |
| Mar 2026 | 62.5% | 13.7% | 12.6% | 8.4% | 2.5% | 0.41% |
| Apr 2026 | 64.7% | 15.5% | 9.7% | 7.7% | 1.9% | 0.44% |
| May 2026 | 58.7% | 24.2% | 8.2% | 6.5% | 2% | 0.4% |
| Jun 2026 | 61.4% | 22.2% | 7.9% | 6.2% | 2% | 0.38% |
| Jul 2026 | 59.4% | 23.6% | 8.9% | 5.9% | 1.8% | 0.47% |
| Aug 2026 | 63.4% | 19.7% | 8.2% | 6.4% | 1.6% | 0.69% |
| Sep 2026 | — | — | — | — | — | — |
How has the Corporate Cabs and DiDi comparison changed over the last 12 months?
3 findings
- DiDi was ahead of Corporate Cabs in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Corporate Cabs’ estimated Share of Search among ride-hailing apps and taxis in New Zealand moved from 11.9% to 8.2%, and its estimated monthly branded searches moved from 3K to 2.5K.
- Across the 11 months ending August 2026, DiDi’s estimated Share of Search among ride-hailing apps and taxis in New Zealand moved from 25% to 19.7%, and its estimated monthly branded searches moved from 6.3K to 6K.
How did search popularity change for New Zealand ride-hailing apps and taxis in August 2026?
2 changes
In August 2026, DiDi lost estimated Share of Search among ride-hailing apps and taxis in New Zealand, from 23.6% to 19.7%.
In August 2026, Corporate Cabs lost estimated Share of Search among ride-hailing apps and taxis in New Zealand, from 8.9% to 8.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Corporate Cabs’ and DiDi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Corporate Cabs
6 branded search terms
- corporate cabs
- corporate cabs app
- corporate cabs near me
- corporate cabs nz
- corporatecabs
- corporatecabs co nz
DiDi
13 branded search terms
- didi
- didi app
- didi australia
- didi chuxing
- didi near me
- didi new zealand
- didi nz
- didi online
- didi promo
- didi ride
- didi taxi
- didi uber
- didi voucher
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