Brandwave

Cisco Duo vs Ping Identity:Which is more popular?

In September 2026, Cisco Duo had more branded searches than Ping Identity among workforce identity platforms in New Zealand. Cisco Duo had about 240 branded searches, while Ping Identity had 80. Cisco Duo made up 11.2% of all workforce identity platform searches we track, and Ping Identity accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about workforce identity platforms, Ping Identity appeared in two of the five answers and Cisco Duo in none.

Among workforce identity platforms in New Zealand in September 2026

Who do people search for more?

Cisco Duo, about 3 searches for every 1 for Ping Identity

Cisco Duo 240 searchesPing Identity 80 searches

Who does AI mention more?

Ping Identity, mentioned in 2 of 5 answers, Cisco Duo in 0

Ping Identity in 2 of 5Cisco Duo in 0 of 5

Who does AI recommend more?

Ping Identity, the only one of the two named

Ping Identity first in 2Cisco Duo never named

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Top workforce identity platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ping Identity was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Cisco Duo did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Microsoft Entra1st
  2. Okta2nd
  3. CyberArk Workforce Identity3rd
  4. JumpCloud4th
  5. Ping Identity5th
  6. Cisco Duo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Microsoft Entra5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Okta4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • JumpCloud3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CyberArk Workforce Identity3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ping Identity2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cisco Duo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about workforce identity platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Cisco Duo or Ping Identity more popular in search?

This chart shows how often people search Google for Cisco Duo and Ping Identity by name. Each line represents a brand's share of searches for all six workforce identity platforms we track, month by month, from searches in New Zealand.

Cisco Duo and Ping Identity among workforce identity platforms in New Zealand, by month

Share of searches by month for Cisco Duo, Ping Identity. The figures are in the table below the chart.

View monthly share of searches table
MonthOktaMicrosoft EntraCisco DuoJumpCloudPing IdentityCyberArk Workforce Identity
Oct 202573.6%11%6.4%5.7%3.3%0%
Nov 202573.9%10.2%7.2%6.4%2.3%0%
Dec 202572.1%6.8%10.5%7.8%2.7%0%
Jan 202674%7.1%10.2%5.5%3.1%0%
Feb 202668.4%9.1%11.7%7.4%3.5%0%
Mar 202669.7%9.7%10.5%6.1%3.6%0.36%
Apr 202670%9.9%9.9%7.6%2.7%0%
May 202671.4%9.7%8.8%6.5%3.7%0%
Jun 202672.4%10.6%8.7%4.3%3.9%0%
Jul 202674.2%11.1%8.4%3.7%2.7%0%
Aug 202667.7%14%8.7%6.1%3.5%0%
Sep 202660.5%18.1%11.2%6.5%3.7%0%

How has the Cisco Duo and Ping Identity comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand workforce identity platforms in September 2026?

2 changes
  1. In September 2026, Cisco Duo gained share of searches among workforce identity platforms in New Zealand, from 8.7% to 11.2%.

  2. Estimated monthly branded searches for Ping Identity in New Zealand fell 20% over 12 measured months, from 100 to 80 in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Cisco Duo’s and Ping Identity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cisco Duo

5 branded search terms

  • cisco duo
  • duo mobile
  • duo mobile app
  • duo security
  • duomobile

Ping Identity

2 branded search terms

  • ping identity
  • pingidentity

How the Brand Demand Index is measured

Other head-to-heads among workforce identity platforms

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