Brandwave

Chilly's vs Owala:Which is more popular by branded search in New Zealand?

In August 2026, Owala had more branded searches than Chilly's among drink bottle brands in New Zealand. Owala was estimated to have 41.1K branded searches compared to Chilly's’ 420, and held a 35.5% Share of Search versus Chilly's’ 0.36%.

Share of Search among drink bottle brands in New Zealand in August 2026Which is more popular in search, Chilly's or Owala?
Chilly's0.36%420 searches
vs
Owala35.5%41.1K searches

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Which is more popular in search, Chilly's or Owala?

Compare the drink bottle and tumbler brands New Zealanders carry. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Chilly's and Owala among drink bottle brands in New Zealand, by month

Share of Search by month for Owala, Chilly's. The figures are in the table below the chart.

View monthly share of search table
MonthOwalaFrank GreenHydro FlaskYETIStanleyChilly's
Oct 202521.7%34.4%18.4%13.8%11.4%0.36%
Nov 202527.2%29.5%22%13.5%7.7%0.19%
Dec 202522.1%31.6%18.4%19.4%8.2%0.24%
Jan 202627.6%27.9%20.5%15.8%7.8%0.29%
Feb 202633.8%25.5%20%13%7.4%0.34%
Mar 202635.3%24.6%18.7%13.4%7.6%0.41%
Apr 202631.9%24.9%18.6%15.1%9.2%0.41%
May 202633%24%16.6%15.4%10.5%0.41%
Jun 202635.1%20.6%16%13%14.8%0.42%
Jul 202636.9%22.3%16.3%14.3%9.8%0.38%
Aug 202635.5%25%15.7%13.7%9.7%0.36%
Sep 2026——————

How has the Chilly's and Owala comparison changed over the last 12 months?

  • Owala was ahead of Chilly's in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Chilly's’ estimated Share of Search among drink bottle brands in New Zealand held steady at 0.36%, and its estimated monthly branded searches moved from 310 to 420.
  • Across the 11 months ending August 2026, Owala’s estimated Share of Search among drink bottle brands in New Zealand moved from 21.7% to 35.5%, and its estimated monthly branded searches moved from 18.6K to 41.1K.

How did search popularity change for New Zealand drink bottle brands in August 2026?

  1. In August 2026, Owala lost estimated Share of Search among drink bottle brands in New Zealand, from 36.9% to 35.5%.

  2. Estimated monthly branded searches for Chilly's in New Zealand rose 35.5% over 11 measured months, from 310 to 420 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Chilly's’ and Owala’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Chilly's

6 branded search terms

  • chillys
  • chillys cup
  • chillys drink bottle
  • chillys near me
  • chillys tumbler
  • chillys water bottle

Owala

27 branded search terms

  • black owala
  • blue owala
  • owala
  • owala 40oz
  • owala blue
  • owala bottle
  • owala colors
  • owala cup
  • owala drink bottle
  • owala free sip
  • owala free sip water bottle
  • owala freesip stainless steel water bottle
  • owala lid
  • owala near me
  • owala new zealand
  • owala nz
  • owala online
  • owala pink
  • owala replacement lid
  • owala sale
  • owala sippy cup
  • owala sizes
  • owala tumbler
  • owala water bottle
  • pink owala
  • water bottle owala
  • yellow owala

How the Brand Demand Index is measured

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