Cardrona vs Roundhill:Which is more popular by branded search in New Zealand?
In August 2026, Cardrona had more branded searches than Roundhill among ski areas in New Zealand. Cardrona was estimated to have 158K branded searches compared to Roundhill’s 28K, and held a 16.2% Share of Search versus Roundhill’s 2.9%.
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Which is more popular in search, Cardrona or Roundhill?
Compare the New Zealand ski areas skiers and snowboarders choose between each winter. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Cardrona, Roundhill. The figures are in the table below the chart.
View monthly share of search table
| Month | Mt Ruapehu | Mt Hutt | Cardrona | Coronet Peak | The Remarkables | Treble Cone | Roundhill | Porters | Mt Dobson | Mt Cheeseman |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.3% | 19.9% | 19.3% | 8.5% | 8.7% | 2.5% | 0.75% | 0.55% | 1.1% | 0.43% |
| Nov 2025 | 37.2% | 7.9% | 28.6% | 13.1% | 5.9% | 3.5% | 1.1% | 0.63% | 1.5% | 0.5% |
| Dec 2025 | 30.4% | 8.9% | 31.5% | 15.1% | 7.3% | 3.4% | 1% | 0.48% | 1.4% | 0.45% |
| Jan 2026 | 30.2% | 8.9% | 32.2% | 15.3% | 6.7% | 3.1% | 1.3% | 0.49% | 1.5% | 0.44% |
| Feb 2026 | 33.4% | 11.9% | 29.5% | 12.7% | 5.5% | 3.4% | 1.1% | 0.49% | 1.4% | 0.54% |
| Mar 2026 | 35.2% | 12.3% | 27.6% | 12% | 5.9% | 2.8% | 1.3% | 0.56% | 1.5% | 0.83% |
| Apr 2026 | 35.6% | 14.6% | 25.3% | 11% | 5.4% | 2.9% | 1.5% | 0.93% | 2.2% | 0.58% |
| May 2026 | 42.8% | 14% | 18.4% | 13.2% | 4.4% | 2.1% | 1.8% | 1.1% | 1.6% | 0.52% |
| Jun 2026 | 27.2% | 27.1% | 14.7% | 18.5% | 5% | 2% | 2% | 1.2% | 1.9% | 0.36% |
| Jul 2026 | 30% | 22.1% | 14% | 13.1% | 7% | 3.9% | 3.4% | 3.1% | 2.8% | 0.6% |
| Aug 2026 | 28.6% | 18.7% | 16.2% | 13.6% | 8.3% | 5.9% | 2.9% | 2.6% | 2.5% | 0.73% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — |
How has the Cardrona and Roundhill comparison changed over the last 12 months?
3 findings
- Cardrona was ahead of Roundhill in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cardrona’s estimated Share of Search among ski areas in New Zealand moved from 19.3% to 16.2%, and its estimated monthly branded searches moved from 37.3K to 158K.
- Across the 11 months ending August 2026, Roundhill’s estimated Share of Search among ski areas in New Zealand moved from 0.75% to 2.9%, and its estimated monthly branded searches moved from 1.4K to 28K.
How each brand is measured
Brandwave collects information about searches that people make online using Cardrona’s and Roundhill’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cardrona
15 branded search terms
- cardrona
- cardrona accommodation
- cardrona com
- cardrona employment
- cardrona hotel
- cardrona metservice
- cardrona near me
- cardrona pub
- cardrona ski
- cardrona ski field
- cardrona ski resort
- cardrona snow farm
- cardrona snow report
- cardrona weather
- waiorau homestead cardrona
Roundhill
6 branded search terms
- roundhill
- roundhill co nz
- roundhill near me
- roundhill nz
- roundhill snow report
- roundhill weather
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