CanPlan vs WasteCo:Which is more popular by branded search in New Zealand?
In August 2026, CanPlan had more branded searches than WasteCo among nelson waste management companies in New Zealand. CanPlan was estimated to have 2.5K branded searches compared to WasteCo’s 1.4K, and held a 64.9% Share of Search versus WasteCo’s 34.9%.
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Which is more popular in search, CanPlan or WasteCo?
Compare Nelson waste management companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for CanPlan, WasteCo. The figures are in the table below the chart.
View monthly share of search table
| Month | CanPlan | WasteCo | Towbin |
|---|---|---|---|
| Oct 2025 | 70.4% | 29.4% | 0.26% |
| Nov 2025 | 72.8% | 27% | 0.27% |
| Dec 2025 | 78.5% | 21.3% | 0.22% |
| Jan 2026 | 77.9% | 21.8% | 0.24% |
| Feb 2026 | 69.7% | 30% | 0.28% |
| Mar 2026 | 66.6% | 33.2% | 0.26% |
| Apr 2026 | 70.1% | 29.6% | 0.26% |
| May 2026 | 60.3% | 39.5% | 0.24% |
| Jun 2026 | 52.5% | 47.3% | 0.24% |
| Jul 2026 | 62.7% | 37% | 0.28% |
| Aug 2026 | 64.9% | 34.9% | 0.26% |
| Sep 2026 | — | — | — |
How has the CanPlan and WasteCo comparison changed over the last 12 months?
3 findings
- CanPlan was ahead of WasteCo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, CanPlan’s estimated Share of Search among nelson waste management companies in New Zealand moved from 70.4% to 64.9%, and its estimated monthly branded searches moved from 2.7K to 2.5K.
- Across the 11 months ending August 2026, WasteCo’s estimated Share of Search among nelson waste management companies in New Zealand moved from 29.4% to 34.9%, and its estimated monthly branded searches moved from 1.1K to 1.4K.
How did search popularity change for New Zealand nelson waste management companies in August 2026?
2 changes
In August 2026, CanPlan gained estimated Share of Search among nelson waste management companies in New Zealand, from 62.7% to 64.9%.

In August 2026, WasteCo lost estimated Share of Search among nelson waste management companies in New Zealand, from 37% to 34.9%.
How each brand is measured
Brandwave collects information about searches that people make online using CanPlan’s and WasteCo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
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