Bug Busters vs The Bug Lady:Which is more popular by branded search in New Zealand?
In August 2026, The Bug Lady had more branded searches than Bug Busters among nelson pest control companies in New Zealand. The Bug Lady was estimated to have 30 branded searches compared to Bug Busters’ 10, and held a 30% Share of Search versus Bug Busters’ 10%.
Follow Bug Busters vs The Bug Lady and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Bug Busters or The Bug Lady?
Compare Nelson pest control companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for The Bug Lady, Bug Busters. The figures are in the table below the chart.
View monthly share of search table
| Month | Debug Nelson | Spiderban | The Bug Lady | Bug Busters |
|---|---|---|---|---|
| Oct 2025 | 33.3% | 26.7% | 33.3% | 6.7% |
| Nov 2025 | 28% | 44% | 24% | 4% |
| Dec 2025 | 35% | 35% | 20% | 10% |
| Jan 2026 | 37.5% | 41.7% | 16.7% | 4.2% |
| Feb 2026 | 36% | 28% | 32% | 4% |
| Mar 2026 | 25% | 42.9% | 25% | 7.1% |
| Apr 2026 | 23.8% | 47.6% | 14.3% | 14.3% |
| May 2026 | 26.3% | 31.6% | 10.5% | 31.6% |
| Jun 2026 | 25% | 25% | 8.3% | 41.7% |
| Jul 2026 | 50% | 25% | 12.5% | 12.5% |
| Aug 2026 | 30% | 30% | 30% | 10% |
| Sep 2026 | — | — | — | — |
How has the Bug Busters and The Bug Lady comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Bug Busters took it in May 2026, The Bug Lady took it in August 2026.
- Across the 11 months ending August 2026, Bug Busters’ estimated Share of Search among nelson pest control companies in New Zealand moved from 6.7% to 10%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, The Bug Lady’s estimated Share of Search among nelson pest control companies in New Zealand moved from 33.3% to 30%, and its estimated monthly branded searches moved from 50 to 30.
How did search popularity change for New Zealand nelson pest control companies in August 2026?
2 changes
In August 2026, The Bug Lady overtook Bug Busters to rank 3rd among nelson pest control companies in New Zealand, at 30%.
In August 2026, Bug Busters lost estimated Share of Search among nelson pest control companies in New Zealand, from 12.5% to 10%.
How each brand is measured
Brandwave collects information about searches that people make online using Bug Busters’ and The Bug Lady’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bug Busters
3 branded search terms
- bug busters pest control
- bug busters pest control services
- bugbusters pest control
The Bug Lady
2 branded search terms
- the bug lady nelson
- the bug lady pest control
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.