Brandwave

Bridgeway Cinemas vs Luxe Cinemas:Which is more popular by branded search in New Zealand?

In August 2026, Bridgeway Cinemas had more branded searches than Luxe Cinemas among neighbourhood cinemas in New Zealand. Bridgeway Cinemas was estimated to have 14.8K branded searches compared to Luxe Cinemas’ 3.3K, and held a 27% Share of Search versus Luxe Cinemas’ 6.1%.

Share of Search among neighbourhood cinemas in New Zealand in August 2026Which is more popular in search, Bridgeway Cinemas or Luxe Cinemas?
Bridgeway Cinemas27%14.8K searches
vs
Luxe Cinemas6.1%3.3K searches

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Which is more popular in search, Bridgeway Cinemas or Luxe Cinemas?

Compare the independent and boutique cinemas New Zealanders choose for a night at the movies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bridgeway Cinemas and Luxe Cinemas among neighbourhood cinemas in New Zealand, by month

Share of Search by month for Bridgeway Cinemas, Luxe Cinemas. The figures are in the table below the chart.

View monthly share of search table
MonthMonterey CinemaBridgeway CinemasEmbassy 3 CinemasStarlight CinemaThe Vic DevonportLuxe Cinemas
Oct 202531.1%35.3%15.9%0.17%8.8%8.7%
Nov 202535.4%33.2%14.9%0.16%8.1%8.3%
Dec 202534.9%29%19.6%0.18%8.8%7.5%
Jan 202636.1%30.4%16.8%0.17%7.6%9%
Feb 202633.2%31%17.1%0.33%9.3%9%
Mar 202635.5%27.1%15%2.3%10%10.1%
Apr 202632.2%24.1%16.3%13.3%6%8.1%
May 202630.6%27%14.9%12.2%6.6%8.6%
Jun 202632.5%30.2%13.6%11.1%6.1%6.6%
Jul 202633.9%24.5%16.5%13.4%6%5.7%
Aug 202633.3%27%14.9%12.1%6.6%6.1%
Sep 2026——————

How has the Bridgeway Cinemas and Luxe Cinemas comparison changed over the last 12 months?

How did search popularity change for New Zealand neighbourhood cinemas in August 2026?

  1. In August 2026, Bridgeway Cinemas gained estimated Share of Search among neighbourhood cinemas in New Zealand, from 24.5% to 27%.

How each brand is measured

Brandwave collects information about searches that people make online using Bridgeway Cinemas’ and Luxe Cinemas’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bridgeway Cinemas

3 branded search terms

  • bridgeway cinemas
  • bridgeway cinemas session times
  • bridgeway co nz

Luxe Cinemas

5 branded search terms

  • luxe cinemas
  • luxe cinemas movies
  • luxe cinemas near me
  • luxe cinemas tauranga
  • luxecinemas

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.