Bosch vs Trico:Which is more popular?
In September 2026, Bosch had more branded searches than Trico among wiper blade brands in New Zealand. Bosch had about 400 branded searches, while Trico had 360. Bosch made up 20.5% of all wiper blade brand searches we track, and Trico accounted for 18.5%. When we asked ChatGPT and Google AI Overviews about wiper blade brands, Bosch appeared in four of the five answers and Trico in three. Bosch was mentioned before Trico in every answer.
Who do people search for more?
Bosch, about 11% more searches than Trico
Who does AI mention more?
Bosch, mentioned in 4 of 5 answers, Trico in 3
Who does AI recommend more?
Bosch, named ahead of Trico in every answer
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Top wiper blade brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bosch was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Trico was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Bosch was listed before Trico in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about wiper blade brands
5 answers
Asked ChatGPT
“Which wiper blade brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best wiper blade brands in New Zealand?”
Asked ChatGPT
“What's the best wiper blade brand in New Zealand for rainy driving?”
Searched Google, AI Overview
“windscreen wipers nz”
Searched Google, AI Overview
“car wiper blades”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Bosch or Trico more popular in search?
This chart shows how often people search Google for Bosch and Trico by name. Each line represents a brand's share of searches for all four wiper blade brands we track, month by month, from searches in New Zealand.
Share of searches by month for Bosch, Trico. The figures are in the table below the chart.
View monthly share of searches table
| Month | Rain-X | Tridon | Bosch | Trico |
|---|---|---|---|---|
| Oct 2025 | 28.7% | 34.5% | 21.6% | 15.2% |
| Nov 2025 | 29.9% | 36% | 15.9% | 18.3% |
| Dec 2025 | 34.3% | 27.3% | 21% | 17.5% |
| Jan 2026 | 30.5% | 24.4% | 18.8% | 26.4% |
| Feb 2026 | 28.2% | 27.6% | 23.6% | 20.7% |
| Mar 2026 | 29.9% | 23.9% | 24.9% | 21.4% |
| Apr 2026 | 33.5% | 22% | 24.3% | 20.2% |
| May 2026 | 30% | 24% | 24.5% | 21.5% |
| Jun 2026 | 31.9% | 25.8% | 26.2% | 16.2% |
| Jul 2026 | 35.6% | 23.4% | 25.9% | 15.1% |
| Aug 2026 | 31.2% | 25.2% | 27.8% | 15.8% |
| Sep 2026 | 30.8% | 30.3% | 20.5% | 18.5% |
How has the Bosch and Trico comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Trico took it in November 2025, Bosch took it in December 2025, Trico took it in January 2026, Bosch took it in February 2026.
- Across the 12 months ending September 2026, Bosch’s share of searches among wiper blade brands in New Zealand moved from 21.6% to 20.5%, and its estimated monthly branded searches moved from 370 to 400.
- Across the 12 months ending September 2026, Trico’s share of searches among wiper blade brands in New Zealand moved from 15.2% to 18.5%, and its estimated monthly branded searches moved from 260 to 360.
How did search popularity change for New Zealand wiper blade brands in September 2026?
3 changes
In September 2026, Tridon overtook Bosch to rank 2nd among wiper blade brands in New Zealand, with 30.3% of the searches.
In September 2026, Trico gained share of searches among wiper blade brands in New Zealand, from 15.8% to 18.5%.
In September 2026, Bosch lost share of searches among wiper blade brands in New Zealand, from 27.8% to 20.5%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Bosch’s and Trico’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among wiper blade brands
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