Brandwave

Blue Bubble Taxi vs Green Cabs:Which is more popular by branded search in New Zealand?

In August 2026, Blue Bubble Taxi had more branded searches than Green Cabs among ride-hailing apps and taxis in New Zealand. Blue Bubble Taxi was estimated to have 1.9K branded searches compared to Green Cabs’ 210, and held a 6.4% Share of Search versus Green Cabs’ 0.69%.

Share of Search among ride-hailing apps and taxis in New Zealand in August 2026Which is more popular in search, Blue Bubble Taxi or Green Cabs?
Blue Bubble Taxi6.4%1.9K searches
vs
Green Cabs0.69%210 searches

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Which is more popular in search, Blue Bubble Taxi or Green Cabs?

Compare the ride-hailing apps and taxi companies New Zealanders book rides with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Blue Bubble Taxi and Green Cabs among ride-hailing apps and taxis in New Zealand, by month

Share of Search by month for Blue Bubble Taxi, Green Cabs. The figures are in the table below the chart.

View monthly share of search table
MonthUberDiDiCorporate CabsBlue Bubble TaxiAlert TaxisGreen Cabs
Oct 202552.4%25%11.9%7.9%2.4%0.48%
Nov 202555.9%19.9%11.5%9.4%2.8%0.57%
Dec 202558.9%19%9.5%9.4%2.8%0.46%
Jan 202664.6%16.3%8.1%8%2.4%0.54%
Feb 202660%15.4%11.7%9.5%2.9%0.55%
Mar 202662.5%13.7%12.6%8.4%2.5%0.41%
Apr 202664.7%15.5%9.7%7.7%1.9%0.44%
May 202658.7%24.2%8.2%6.5%2%0.4%
Jun 202661.4%22.2%7.9%6.2%2%0.38%
Jul 202659.4%23.6%8.9%5.9%1.8%0.47%
Aug 202663.4%19.7%8.2%6.4%1.6%0.69%
Sep 2026——————

How has the Blue Bubble Taxi and Green Cabs comparison changed over the last 12 months?

How did search popularity change for New Zealand ride-hailing apps and taxis in August 2026?

  1. In August 2026, Blue Bubble Taxi gained estimated Share of Search among ride-hailing apps and taxis in New Zealand, from 5.9% to 6.4%.

  2. Estimated monthly branded searches for Green Cabs in New Zealand rose 75% over 11 measured months, from 120 to 210 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Blue Bubble Taxi’s and Green Cabs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blue Bubble Taxi

4 branded search terms

  • blue bubble taxi
  • blue bubble taxi app
  • blue bubble taxi hamilton
  • blue bubble taxis nz

Green Cabs

6 branded search terms

  • green cabs
  • green cabs app
  • green cabs near me
  • green cabs nz
  • greencabs
  • greencabs co nz

How the Brand Demand Index is measured

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