Bio-Tech Pest Control vs Rentokil:Which is more popular by branded search in New Zealand?
In August 2026, Rentokil had more branded searches than Bio-Tech Pest Control among new plymouth pest control companies in New Zealand. Rentokil was estimated to have 2.3K branded searches compared to Bio-Tech Pest Control’s 10, and held a 56.1% Share of Search versus Bio-Tech Pest Control’s 0.25%.
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Which is more popular in search, Bio-Tech Pest Control or Rentokil?
Compare New Plymouth pest control companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Rentokil, Bio-Tech Pest Control. The figures are in the table below the chart.
View monthly share of search table
| Month | Rentokil | Ecomist | PestAway | Bio-Tech Pest Control | Taranaki Property Care |
|---|---|---|---|---|---|
| Oct 2025 | 50.2% | 48.6% | 0.58% | 0.58% | 0% |
| Nov 2025 | 40.1% | 58.5% | 0.57% | 0.29% | 0.57% |
| Dec 2025 | 34% | 64.7% | 0.59% | 0.29% | 0.44% |
| Jan 2026 | 35.5% | 62.9% | 0.63% | 0.38% | 0.51% |
| Feb 2026 | 44.5% | 54.4% | 0.66% | 0.16% | 0.33% |
| Mar 2026 | 47.2% | 51.2% | 0.74% | 0.44% | 0.44% |
| Apr 2026 | 54.3% | 43.9% | 0.93% | 0.37% | 0.56% |
| May 2026 | 60.1% | 38.2% | 0.63% | 0.21% | 0.84% |
| Jun 2026 | 66% | 32.1% | 0.95% | 0.24% | 0.71% |
| Jul 2026 | 61.4% | 36.4% | 1.1% | 0.27% | 0.82% |
| Aug 2026 | 56.1% | 42.7% | 0.74% | 0.25% | 0.25% |
| Sep 2026 | — | — | — | — | — |
How has the Bio-Tech Pest Control and Rentokil comparison changed over the last 12 months?
3 findings
- Rentokil was ahead of Bio-Tech Pest Control in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bio-Tech Pest Control’s estimated Share of Search among new plymouth pest control companies in New Zealand moved from 0.58% to 0.25%, and its estimated monthly branded searches moved from 30 to 10.
- Across the 11 months ending August 2026, Rentokil’s estimated Share of Search among new plymouth pest control companies in New Zealand moved from 50.2% to 56.1%, and its estimated monthly branded searches moved from 2.6K to 2.3K.
How did search popularity change for New Zealand new plymouth pest control companies in August 2026?
2 changes
In August 2026, Rentokil lost estimated Share of Search among new plymouth pest control companies in New Zealand, from 61.4% to 56.1%.
In August 2026, Bio-Tech Pest Control rose from 5th to 4th among new plymouth pest control companies in New Zealand.
How each brand is measured
Brandwave collects information about searches that people make online using Bio-Tech Pest Control’s and Rentokil’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bio-Tech Pest Control
3 branded search terms
- bio tech pest control
- bio-tech pest control
- biotech pest
Rentokil
17 branded search terms
- initial rentokil
- my rentokil
- rentokil
- rentokil co nz
- rentokil company
- rentokil dunedin
- rentokil fleas
- rentokil initial company
- rentokil initial ltd
- rentokil near me
- rentokil new plymouth
- rentokil new zealand
- rentokil nz
- rentokil online
- rentokil palmerston north
- rentokil rat bait
- rentokil rats
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