Bean Supreme vs Beyond Meat:Which is more popular by branded search in New Zealand?
In August 2026, Beyond Meat had more branded searches than Bean Supreme among plant-based meat brands in New Zealand. Beyond Meat was estimated to have 520 branded searches compared to Bean Supreme’s 60, and held an 88.1% Share of Search versus Bean Supreme’s 10.2%.
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Which is more popular in search, Bean Supreme or Beyond Meat?
Compare the plant-based meat brands New Zealanders cook with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Beyond Meat, Bean Supreme. The figures are in the table below the chart.
View monthly share of search table
| Month | Beyond Meat | Bean Supreme | v2food |
|---|---|---|---|
| Oct 2025 | 93.8% | 6% | 0.25% |
| Nov 2025 | 83.7% | 15.4% | 0.96% |
| Dec 2025 | 66.7% | 32% | 1.3% |
| Jan 2026 | 71.2% | 27.4% | 1.4% |
| Feb 2026 | 73.6% | 25% | 1.4% |
| Mar 2026 | 78.3% | 20.3% | 1.4% |
| Apr 2026 | 78.9% | 19.3% | 1.8% |
| May 2026 | 86.4% | 12.1% | 1.5% |
| Jun 2026 | 80% | 18.3% | 1.7% |
| Jul 2026 | 78.7% | 19.1% | 2.1% |
| Aug 2026 | 88.1% | 10.2% | 1.7% |
| Sep 2026 | — | — | — |
How has the Bean Supreme and Beyond Meat comparison changed over the last 12 months?
3 findings
- Beyond Meat was ahead of Bean Supreme in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bean Supreme’s estimated Share of Search among plant-based meat brands in New Zealand moved from 6% to 10.2%, and its estimated monthly branded searches moved from 240 to 60.
- Across the 11 months ending August 2026, Beyond Meat’s estimated Share of Search among plant-based meat brands in New Zealand moved from 93.8% to 88.1%, and its estimated monthly branded searches moved from 3.8K to 520.
How did search popularity change for New Zealand plant-based meat brands in August 2026?
2 changes
In August 2026, Beyond Meat gained estimated Share of Search among plant-based meat brands in New Zealand, from 78.7% to 88.1%.
In August 2026, Bean Supreme lost estimated Share of Search among plant-based meat brands in New Zealand, from 19.1% to 10.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Bean Supreme’s and Beyond Meat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bean Supreme
3 branded search terms
- bean supreme
- bean supreme nz
- beansupreme
Beyond Meat
9 branded search terms
- beyond meat
- beyond meat burger
- beyond meat burger vegan
- beyond meat near me
- beyond meat new zealand
- beyond meat nz
- beyond meat vegan
- beyond meat vegan sausage
- beyondmeat
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.