Brandwave

Audison vs JL Audio:Which is more popular in New Zealand?

In October 2026, JL Audio had more branded searches than Audison among car audio brands in New Zealand. JL Audio had about 170 branded searches, while Audison had 20. JL Audio made up 11% of all car audio brand searches we track, and Audison accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about car audio brands, Audison and JL Audio each appeared in two of the five answers. JL Audio was mentioned before Audison in every answer that named either.

Among car audio brands in New Zealand in October 2026

Who do people search for more?

JL Audio, about 9 searches for every 1 for Audison

JL Audio 170 searchesAudison 20 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Audison in 2 of 5JL Audio in 2 of 5

Who does AI recommend more?

JL Audio, named ahead of Audison in 2 of 2 answers

JL Audio first in 2Audison never first

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Top car audio brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Audison and JL Audio were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. JL Audio was listed before Audison in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Pioneer1st
  2. Alpine2nd
  3. Focal Car Audio3rd
  4. Kenwood Car Audio4th
  5. Morel5th
  6. JVC6th
  7. JL Audio7th
  8. Audison8th
  9. Rockford Fosgate9th
  10. Helix10th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Pioneer3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • JVC3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Alpine3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JL Audio2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Focal Car Audio2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kenwood Car Audio2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Helix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Morel2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Audison2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rockford Fosgate1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about car audio brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Audison or JL Audio more popular in search?

This chart shows how often people search Google for Audison and JL Audio by name. Each line represents a brand's share of searches for all ten car audio brands we track, month by month, from searches in New Zealand.

Audison and JL Audio among car audio brands in New Zealand, by month

Share of searches by month for JL Audio, Audison. The figures are in the table below the chart.

View monthly share of searches table
MonthRockford FosgatePioneerJL AudioJVCAlpineFocal Car AudioKenwood Car AudioHelixMorelAudison
Nov 202528.1%19.6%10.5%9.2%12.4%7.2%7.8%2%2%1.3%
Dec 202527%18.9%10.8%10.8%9.5%8.8%8.8%2%1.4%2%
Jan 202627.7%20.1%8.2%8.8%8.8%10.7%11.3%1.9%1.3%1.3%
Feb 202623%18%9.9%9.9%8.7%12.4%13.7%1.2%1.9%1.2%
Mar 202626.6%19.5%7.7%6.5%9.5%17.8%7.1%1.8%1.2%2.4%
Apr 202620.5%31%8%8.5%8.5%11.5%7%1.5%2%1.5%
May 202619.6%33%7%6.5%6.1%19.1%5.7%1.3%0.87%0.87%
Jun 202624.6%35.3%8.2%8.2%7.2%6.3%4.8%2.4%1.4%1.4%
Jul 202626.7%23.6%10.9%10.3%9.1%7.9%7.3%1.8%1.2%1.2%
Aug 202627%22.8%11.6%7.9%10.1%7.4%8.5%1.6%1.6%1.6%
Sep 202631.3%20.9%8.6%8%10.4%7.4%6.7%1.8%1.8%3.1%
Oct 202637%18.2%11%9.1%8.4%5.8%5.2%1.9%1.9%1.3%

How has branded search for Audison and JL Audio changed in New Zealand over the last 12 months?

3 findings
  • JL Audio was ahead of Audison in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Audison’s share of searches among car audio brands in New Zealand held steady at 1.3%, and its estimated monthly branded searches held steady at 20.
  • Across the 12 months ending October 2026, JL Audio’s share of searches among car audio brands in New Zealand moved from 10.5% to 11%, and its estimated monthly branded searches moved from 160 to 170.

How did search popularity change for New Zealand car audio brands in October 2026?

2 changes
  1. In October 2026, JL Audio overtook Alpine to rank 3rd among car audio brands in New Zealand, with 11% of the searches.

  2. In October 2026, Audison lost share of searches among car audio brands in New Zealand, from 3.1% to 1.3%.

How are Audison’s and JL Audio’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Audison’s and JL Audio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Audison

1 branded search term

  • audison

JL Audio

5 branded search terms

  • jl audio
  • jl audio amp
  • jl audio stealthbox
  • jl audio subs
  • jl audio subwoofer

How the Brand Demand Index is measured

Other head-to-heads among car audio brands

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