Auckland Arts Festival vs CubaDupa:Which is more popular by branded search in New Zealand?
In August 2026, CubaDupa had more branded searches than Auckland Arts Festival among arts and culture festivals in New Zealand. CubaDupa was estimated to have 410 branded searches compared to Auckland Arts Festival’s 280, and held a 1.8% Share of Search versus Auckland Arts Festival’s 1.2%.
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Which is more popular in search, Auckland Arts Festival or CubaDupa?
Compare the arts, film and literary festivals New Zealanders buy tickets for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for CubaDupa, Auckland Arts Festival. The figures are in the table below the chart.
View monthly share of search table
| Month | Whānau Mārama NZ International Film Festival | World of WearableArt | Aotearoa New Zealand Festival of the Arts | CubaDupa | Auckland Writers Festival | Auckland Arts Festival |
|---|---|---|---|---|---|---|
| Oct 2025 | 12% | 51.1% | 14.4% | 7.6% | 6.1% | 8.9% |
| Nov 2025 | 11.8% | 23.4% | 27.7% | 14.5% | 7.7% | 14.9% |
| Dec 2025 | 9.5% | 18.5% | 36.5% | 14.7% | 5.4% | 15.5% |
| Jan 2026 | 7.3% | 18.5% | 23.1% | 28.1% | 7.3% | 15.8% |
| Feb 2026 | 4.4% | 19.6% | 13.8% | 38% | 6.7% | 17.5% |
| Mar 2026 | 2.3% | 7.8% | 2.7% | 57.9% | 15% | 14.3% |
| Apr 2026 | 9.8% | 29.4% | 7% | 5.7% | 42.3% | 5.8% |
| May 2026 | 13.7% | 24% | 2.8% | 2.5% | 54.5% | 2.5% |
| Jun 2026 | 46.7% | 35% | 5.8% | 3.8% | 5.1% | 3.7% |
| Jul 2026 | 78.3% | 15.4% | 2.9% | 1% | 1.1% | 1.3% |
| Aug 2026 | 70.9% | 21.6% | 3.3% | 1.8% | 1.3% | 1.2% |
| Sep 2026 | — | — | — | — | — | — |
How has the Auckland Arts Festival and CubaDupa comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 11 months ending August 2026: CubaDupa took it in January 2026, Auckland Arts Festival took it in April 2026, CubaDupa took it in June 2026, Auckland Arts Festival took it in July 2026, CubaDupa took it in August 2026.
- Across the 11 months ending August 2026, Auckland Arts Festival’s estimated Share of Search among arts and culture festivals in New Zealand moved from 8.9% to 1.2%, and its estimated monthly branded searches moved from 600 to 280.
- Across the 11 months ending August 2026, CubaDupa’s estimated Share of Search among arts and culture festivals in New Zealand moved from 7.6% to 1.8%, and its estimated monthly branded searches moved from 510 to 410.
How did search popularity change for New Zealand arts and culture festivals in August 2026?
2 changes
In August 2026, CubaDupa overtook Auckland Arts Festival to rank 4th among arts and culture festivals in New Zealand, at 1.8%.
Estimated monthly branded searches for Auckland Arts Festival in New Zealand fell 53.3% over 11 measured months, from 600 to 280 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Auckland Arts Festival’s and CubaDupa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Auckland Arts Festival
4 branded search terms
- aaf co nz
- auckland arts festival
- auckland arts festival tickets
- aucklandartsfestival
CubaDupa
5 branded search terms
- cubadupa
- cubadupa festival
- cubadupa near me
- cubadupa nz
- cubadupa tickets
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