Brandwave

Auckland Arts Festival vs Auckland Writers Festival:Which is more popular by branded search in New Zealand?

In August 2026, Auckland Arts Festival and Auckland Writers Festival were level on Share of Search among arts and culture festivals in New Zealand, with an estimated 280 versus 300 branded searches, at 1.2% and 1.3% estimated Share of Search.

Share of Search among arts and culture festivals in New Zealand in August 2026Which is more popular in search, Auckland Arts Festival or Auckland Writers Festival?
Auckland Arts Festival1.2%280 searches
vs
Auckland Writers Festival1.3%300 searches
Add a brand to this comparison

Follow Auckland Arts Festival vs Auckland Writers Festival and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Auckland Arts Festival or Auckland Writers Festival?

Compare the arts, film and literary festivals New Zealanders buy tickets for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Auckland Arts Festival and Auckland Writers Festival among arts and culture festivals in New Zealand, by month

Share of Search by month for Auckland Writers Festival, Auckland Arts Festival. The figures are in the table below the chart.

View monthly share of search table
MonthWhānau Mārama NZ International Film FestivalWorld of WearableArtAotearoa New Zealand Festival of the ArtsCubaDupaAuckland Writers FestivalAuckland Arts Festival
Oct 202512%51.1%14.4%7.6%6.1%8.9%
Nov 202511.8%23.4%27.7%14.5%7.7%14.9%
Dec 20259.5%18.5%36.5%14.7%5.4%15.5%
Jan 20267.3%18.5%23.1%28.1%7.3%15.8%
Feb 20264.4%19.6%13.8%38%6.7%17.5%
Mar 20262.3%7.8%2.7%57.9%15%14.3%
Apr 20269.8%29.4%7%5.7%42.3%5.8%
May 202613.7%24%2.8%2.5%54.5%2.5%
Jun 202646.7%35%5.8%3.8%5.1%3.7%
Jul 202678.3%15.4%2.9%1%1.1%1.3%
Aug 202670.9%21.6%3.3%1.8%1.3%1.2%
Sep 2026——————

How has the Auckland Arts Festival and Auckland Writers Festival comparison changed over the last 12 months?

How did search popularity change for New Zealand arts and culture festivals in August 2026?

  1. In August 2026, CubaDupa overtook Auckland Arts Festival to rank 4th among arts and culture festivals in New Zealand, at 1.8%.

  2. Estimated monthly branded searches for Auckland Arts Festival in New Zealand fell 53.3% over 11 measured months, from 600 to 280 in August 2026.

  3. Estimated monthly branded searches for Auckland Writers Festival in New Zealand fell 26.8% over 11 measured months, from 410 to 300 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Auckland Arts Festival’s and Auckland Writers Festival’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Auckland Arts Festival

4 branded search terms

  • aaf co nz
  • auckland arts festival
  • auckland arts festival tickets
  • aucklandartsfestival

Auckland Writers Festival

5 branded search terms

  • auckland writers festival
  • auckland writers festival online
  • auckland writers festival tickets
  • aucklandwritersfestival
  • writersfestival co nz

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start your marketing record