Apollo vs Maui:Which is more popular by branded search in New Zealand?
In August 2026, Maui had more branded searches than Apollo among campervan rentals in New Zealand. Maui was estimated to have 1.7K branded searches compared to Apollo’s 490, and held a 26.9% Share of Search versus Apollo’s 7.7%.
Follow Apollo vs Maui and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Apollo or Maui?
Compare the campervan and motorhome rental companies travellers book in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Maui, Apollo. The figures are in the table below the chart.
View monthly share of search table
| Month | Maui | Wilderness Motorhomes | Travellers Autobarn | Mighty Campers | Britz | Spaceships | Apollo |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.9% | 22.2% | 17% | 8.8% | 11.2% | 8.3% | 5.6% |
| Nov 2025 | 26.5% | 21.2% | 17% | 8.3% | 10.8% | 11.1% | 5% |
| Dec 2025 | 33.8% | 17.7% | 16.8% | 6.5% | 10.9% | 9.8% | 4.5% |
| Jan 2026 | 35.9% | 19.1% | 13.3% | 8.4% | 10.8% | 7.4% | 4.9% |
| Feb 2026 | 30.4% | 22.9% | 16.7% | 6.1% | 9.9% | 8.8% | 5.1% |
| Mar 2026 | 25.1% | 21.1% | 18.6% | 8.2% | 10.9% | 11.1% | 5% |
| Apr 2026 | 26% | 21.7% | 17% | 8.6% | 9.1% | 11.9% | 5.7% |
| May 2026 | 27.1% | 22.5% | 16.3% | 8.8% | 9.6% | 8.5% | 7.1% |
| Jun 2026 | 26% | 25.5% | 14.7% | 8.7% | 10.2% | 6.6% | 8.2% |
| Jul 2026 | 30% | 21.8% | 14.8% | 10.9% | 10.2% | 5.8% | 6.3% |
| Aug 2026 | 26.9% | 25.6% | 12.3% | 10% | 9.5% | 8% | 7.7% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Apollo and Maui comparison changed over the last 12 months?
3 findings
- Maui was ahead of Apollo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Apollo’s estimated Share of Search among campervan rentals in New Zealand moved from 5.6% to 7.7%, and its estimated monthly branded searches moved from 500 to 490.
- Across the 11 months ending August 2026, Maui’s estimated Share of Search among campervan rentals in New Zealand held steady at 26.9%, and its estimated monthly branded searches moved from 2.4K to 1.7K.
How did search popularity change for New Zealand campervan rentals in August 2026?
3 changes
In August 2026, Spaceships overtook Apollo to rank 6th among campervan rentals in New Zealand, at 8%.
In August 2026, Apollo gained estimated Share of Search among campervan rentals in New Zealand, from 6.3% to 7.7%.
In August 2026, Maui lost estimated Share of Search among campervan rentals in New Zealand, from 30% to 26.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Apollo’s and Maui’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.