Brandwave

Amazon RDS vs Neon:Which is more popular?

In September 2026, Neon had more branded searches than Amazon RDS among developer database platforms in New Zealand. Neon had about 270 branded searches, while Amazon RDS had 110. Neon made up 2.9% of all developer database platform searches we track, and Amazon RDS accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about developer database platforms, Amazon RDS and Neon each appeared in three of the five answers. Amazon RDS was mentioned before Neon in every answer that named either.

Among developer database platforms in New Zealand in September 2026

Who do people search for more?

Neon, about 2 searches for every 1 for Amazon RDS

Neon 270 searchesAmazon RDS 110 searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Amazon RDS in 3 of 5Neon in 3 of 5

Who does AI recommend more?

Amazon RDS, named ahead of Neon in 3 of 3 answers

Amazon RDS first in 3Neon never first

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Top developer database platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Amazon RDS and Neon were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Amazon RDS was listed before Neon in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Supabase1st
  2. Amazon RDS2nd
  3. Neon3rd
  4. MongoDB4th
  5. Redis5th
  6. Firebase6th
  7. PlanetScale–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Supabase3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Neon3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amazon RDS3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MongoDB2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Firebase1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Redis1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PlanetScale0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about developer database platforms

5 answers
  • Asked ChatGPT

    “Which developer database platform should I use in New Zealand?”

    1. 1Supabase
    2. 2Amazon RDS
    3. 3Neon
    4. 4Firebase
  • Asked ChatGPT

    “What are the best developer database platforms in New Zealand?”

    1. 1Supabase
    2. 2Amazon RDS
    3. 3Neon
    4. 4MongoDB
  • Asked ChatGPT

    “What's the best developer database platform in New Zealand for a development team?”

    1. 1Amazon RDS
    2. 2Supabase
    3. 3Neon
  • Searched Google, AI Overview

    “best database platform”

    1. 1MongoDB
    2. 2Redis
  • Searched Google, AI Overview

    “developer database nz”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Is Amazon RDS or Neon more popular in search?

    This chart shows how often people search Google for Amazon RDS and Neon by name. Each line represents a brand's share of searches for all seven developer database platforms we track, month by month, from searches in New Zealand.

    Amazon RDS and Neon among developer database platforms in New Zealand, by month

    Share of searches by month for Neon, Amazon RDS. The figures are in the table below the chart.

    View monthly share of searches table
    MonthSupabaseFirebaseMongoDBRedisNeonPlanetScaleAmazon RDS
    Oct 202526.9%43.2%17%8.2%1.6%1.6%1.5%
    Nov 202530%39.3%17.8%7.7%1.8%2%1.4%
    Dec 202533.4%37.8%17.8%6.9%1.8%1.5%0.84%
    Jan 202635.9%36.2%17.3%5.9%2.3%1.4%1%
    Feb 202639.7%35.8%14.5%5.8%2%1.1%1.2%
    Mar 202642.6%31.9%16%4.8%2.6%1.2%0.85%
    Apr 202646.1%31.9%12.9%4.8%2.5%0.82%0.92%
    May 202643.6%29.7%17%5.4%2.3%1.1%0.87%
    Jun 202655.1%25.6%10.3%4.6%2.1%1.1%1.2%
    Jul 202650.2%27.8%11.2%5.1%3.1%1.3%1.2%
    Aug 202654.3%25.3%9.8%4.8%2.5%1.3%2.1%
    Sep 202649%28.8%11.9%4.7%2.9%1.4%1.2%

    How has the Amazon RDS and Neon comparison changed over the last 12 months?

    3 findings

    How did search popularity change for New Zealand developer database platforms in September 2026?

    2 changes
    1. In September 2026, Amazon RDS lost share of searches among developer database platforms in New Zealand, from 2.1% to 1.2%.

    2. Estimated monthly branded searches for Neon in New Zealand rose 125% over 12 measured months, from 120 to 270 in September 2026.

    How are branded searches counted?

    6 search terms

    Brandwave collects information about searches that people make online using Amazon RDS’s and Neon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Amazon RDS

    1 branded search term

    • amazon rds

    Neon

    5 branded search terms

    • neon backend
    • neon database
    • neon hosting
    • neon postgres
    • neon tech

    How the Brand Demand Index is measured

    Other head-to-heads among developer database platforms

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