Brandwave

Akai vs Nektar:Which is more popular?

In September 2026, Akai had more branded searches than Nektar among MIDI controller brands in New Zealand. Akai had about 240 branded searches, while Nektar had 100. Akai made up 18.9% of all MIDI controller brand searches we track, and Nektar accounted for 7.9%. When we asked ChatGPT and Google AI Overviews about MIDI controller brands, Akai appeared in all five answers and Nektar in four. Akai was mentioned before Nektar in every answer.

Among MIDI controller brands in New Zealand in September 2026

Who do people search for more?

Akai, about 2 searches for every 1 for Nektar

Akai 240 searchesNektar 100 searches

Who does AI mention more?

Akai, mentioned in every answer we collected

Akai in 5 of 5Nektar in 4 of 5

Who does AI recommend more?

Akai, named ahead of Nektar in every answer

Akai first in 5Nektar never first

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Top MIDI controller brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Akai appeared in all five answers. Nektar was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Akai was listed before Nektar in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Arturia1st
  2. Akai2nd
  3. Novation3rd
  4. Native Instruments4th
  5. Nektar5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Akai5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Arturia5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Novation4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nektar4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Native Instruments3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about MIDI controller brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Akai or Nektar more popular in search?

This chart shows how often people search Google for Akai and Nektar by name. Each line represents a brand's share of searches for all five MIDI controller brands we track, month by month, from searches in New Zealand.

Akai and Nektar among MIDI controller brands in New Zealand, by month

Share of searches by month for Akai, Nektar. The figures are in the table below the chart.

View monthly share of searches table
MonthNovationNative InstrumentsAkaiArturiaNektar
Oct 202529.6%29.6%21%16.7%3.1%
Nov 202526.2%32.2%15.3%21.9%4.4%
Dec 202526%32%18.7%18%5.3%
Jan 202617.2%47.3%14.5%17.7%3.2%
Feb 202624.5%37.1%16.4%17%5%
Mar 202636.2%23.9%17.8%17.2%4.9%
Apr 202631.6%25.7%20.4%17.8%4.6%
May 202629.6%29.6%20.4%16.7%3.7%
Jun 202632.2%26.2%18.1%18.1%5.4%
Jul 202629.3%29.3%17.3%20.3%3.8%
Aug 202628.3%28.3%18.1%19.6%5.8%
Sep 202630.7%25.2%18.9%17.3%7.9%

How has the Akai and Nektar comparison changed over the last 12 months?

3 findings
  • Akai was ahead of Nektar in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Akai’s share of searches among MIDI controller brands in New Zealand moved from 21% to 18.9%, and its estimated monthly branded searches moved from 340 to 240.
  • Across the 12 months ending September 2026, Nektar’s share of searches among MIDI controller brands in New Zealand moved from 3.1% to 7.9%, and its estimated monthly branded searches moved from 50 to 100.

How did search popularity change for New Zealand MIDI controller brands in September 2026?

2 changes
  1. In September 2026, Akai overtook Arturia to rank 3rd among MIDI controller brands in New Zealand, with 18.9% of the searches.

  2. In September 2026, Nektar gained share of searches among MIDI controller brands in New Zealand, from 5.8% to 7.9%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Akai’s and Nektar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Akai

2 branded search terms

  • akai
  • akai midi controller

Nektar

2 branded search terms

  • nektar
  • nektar keyboard

How the Brand Demand Index is measured

Other head-to-heads among MIDI controller brands

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