Airborne Honey vs Arataki Honey:Which is more popular by branded search in New Zealand?
In August 2026, Arataki Honey had more branded searches than Airborne Honey among manuka honey brands in New Zealand. Arataki Honey was estimated to have 3.2K branded searches compared to Airborne Honey’s 820, and held a 22.3% Share of Search versus Airborne Honey’s 5.7%.
Follow Airborne Honey vs Arataki Honey and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Airborne Honey or Arataki Honey?
Compare the manuka honey brands New Zealanders and visitors buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Arataki Honey, Airborne Honey. The figures are in the table below the chart.
View monthly share of search table
| Month | Comvita | Arataki Honey | Manuka Doctor | Egmont Honey | Manuka Health | Airborne Honey | Steens |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.9% | 19.5% | 16.5% | 10% | 10.2% | 6.2% | 1.7% |
| Nov 2025 | 40.7% | 18.3% | 14.5% | 11.6% | 8.5% | 4.9% | 1.4% |
| Dec 2025 | 29.6% | 22.6% | 20.6% | 10.4% | 10.1% | 4.7% | 1.9% |
| Jan 2026 | 25.3% | 22.1% | 27.1% | 10% | 8.1% | 5.9% | 1.6% |
| Feb 2026 | 32.7% | 17.7% | 21.9% | 9.8% | 11.1% | 4.8% | 2% |
| Mar 2026 | 32.9% | 16.3% | 22.8% | 9.4% | 9.9% | 6.7% | 2% |
| Apr 2026 | 32.2% | 20% | 13.8% | 15.5% | 10.8% | 5.4% | 2.5% |
| May 2026 | 34.8% | 18.6% | 17.1% | 9.9% | 11% | 6.2% | 2.3% |
| Jun 2026 | 32% | 20% | 18% | 10.4% | 11.8% | 5.6% | 2.3% |
| Jul 2026 | 32.4% | 21.5% | 15.8% | 10.5% | 11% | 7.1% | 1.7% |
| Aug 2026 | 33.4% | 22.3% | 14% | 11.8% | 11.1% | 5.7% | 1.7% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Airborne Honey and Arataki Honey comparison changed over the last 12 months?
3 findings
- Arataki Honey was ahead of Airborne Honey in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Airborne Honey’s estimated Share of Search among manuka honey brands in New Zealand moved from 6.2% to 5.7%, and its estimated monthly branded searches moved from 800 to 820.
- Across the 11 months ending August 2026, Arataki Honey’s estimated Share of Search among manuka honey brands in New Zealand moved from 19.5% to 22.3%, and its estimated monthly branded searches moved from 2.5K to 3.2K.
How did search popularity change for New Zealand manuka honey brands in August 2026?
2 changes
In August 2026, Arataki Honey gained estimated Share of Search among manuka honey brands in New Zealand, from 21.5% to 22.3%.
In August 2026, Airborne Honey lost estimated Share of Search among manuka honey brands in New Zealand, from 7.1% to 5.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Airborne Honey’s and Arataki Honey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Airborne Honey
4 branded search terms
- airborne co nz
- airborne honey
- airborne honey limited
- airborne honey near me
Arataki Honey
11 branded search terms
- arataki honey
- arataki honey hastings
- arataki honey ltd
- arataki honey near me
- arataki honey online
- arataki honey pak n save
- arataki honey price
- arataki manuka honey
- aratakihoney
- aratakihoney co nz
- honey arataki
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.