AgVision vs J Swap:Which is more popular in New Zealand?
In October 2026, J Swap had more branded searches than AgVision among stockfeed suppliers in New Zealand. J Swap had about 1,210 branded searches, while AgVision had 20. J Swap made up 50.2% of all stockfeed supplier searches we track, and AgVision accounted for 0.83%. When we asked ChatGPT and Google AI Overviews about stockfeed suppliers, AgVision appeared in two of the five answers and J Swap in none.
Who do people search for more?
J Swap, about 61 searches for every 1 for AgVision
Who does AI mention more?
AgVision, mentioned in 2 of 5 answers, J Swap in 0
Who does AI recommend more?
AgVision, the only one of the two named
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Top stockfeed suppliers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, AgVision was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. J Swap did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Seales Winslow3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sharpes Stock Feeds3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
GrainHub2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Advanced Feed2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
OSP Stock Feeds2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Swap Stockfoods2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- AgVision2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- J Swap0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Fiber Fresh0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about stockfeed suppliers
5 answers
Asked ChatGPT
“Which stockfeed supplier should I buy in New Zealand?”
Asked ChatGPT
“What are the best stockfeed suppliers in New Zealand?”
Asked ChatGPT
“What's the best stockfeed supplier in New Zealand for farm livestock feed?”
Searched Google, AI Overview
“farm feed nz”
Searched Google, AI Overview
“livestock feed supplier”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is AgVision or J Swap more popular in search?
This chart shows how often people search Google for AgVision and J Swap by name. Each line represents a brand's share of searches for all nine stockfeed suppliers we track, month by month, from searches in New Zealand.
Share of searches by month for J Swap, AgVision. The figures are in the table below the chart.
View monthly share of searches table
| Month | J Swap | Fiber Fresh | Seales Winslow | GrainHub | Sharpes Stock Feeds | Advanced Feed | OSP Stock Feeds | Swap Stockfoods | AgVision |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 49% | 16.3% | 20.9% | 2.9% | 5.9% | 2.1% | 1.7% | 0.84% | 0.42% |
| Dec 2025 | 53% | 19% | 16.1% | 1.8% | 6.5% | 0.6% | 1.2% | 1.2% | 0.6% |
| Jan 2026 | 47.7% | 20% | 17.4% | 4.6% | 5.6% | 1% | 2.1% | 1% | 0.51% |
| Feb 2026 | 53.6% | 17.5% | 15.8% | 2.7% | 6% | 0.55% | 1.1% | 1.6% | 1.1% |
| Mar 2026 | 51.2% | 19.5% | 16.3% | 2.8% | 5.7% | 1.2% | 1.2% | 1.6% | 0.41% |
| Apr 2026 | 50% | 17.9% | 16.5% | 4.1% | 6.4% | 1.4% | 1.4% | 1.4% | 0.92% |
| May 2026 | 52.4% | 16.9% | 17.3% | 3% | 6.1% | 0.87% | 1.3% | 1.3% | 0.87% |
| Jun 2026 | 44.8% | 17.8% | 22.2% | 2.6% | 6.3% | 1.5% | 2.6% | 1.5% | 0.74% |
| Jul 2026 | 45% | 19.8% | 21.9% | 4.5% | 3.7% | 1.2% | 1.7% | 1.2% | 0.83% |
| Aug 2026 | 42.1% | 26.6% | 19.2% | 5.2% | 3.3% | 1.1% | 1.1% | 0.74% | 0.74% |
| Sep 2026 | 45.8% | 23.7% | 17.7% | 5.6% | 3.6% | 0.8% | 1.2% | 1.2% | 0.4% |
| Oct 2026 | 50.2% | 19.9% | 15.8% | 4.6% | 3.7% | 1.7% | 1.7% | 1.7% | 0.83% |
How has branded search for AgVision and J Swap changed in New Zealand over the last 12 months?
3 findings
- J Swap was ahead of AgVision in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, AgVision’s share of searches among stockfeed suppliers in New Zealand moved from 0.42% to 0.83%, and its estimated monthly branded searches moved from 10 to 20.
- Across the 12 months ending October 2026, J Swap’s share of searches among stockfeed suppliers in New Zealand moved from 49% to 50.2%, and its estimated monthly branded searches held steady at 1.2K.
How did search popularity change for New Zealand stockfeed suppliers in October 2026?
2 changes
In October 2026, J Swap gained share of searches among stockfeed suppliers in New Zealand, from 45.8% to 50.2%.
Estimated monthly branded searches for AgVision in New Zealand rose 100% over 12 measured months, from 10 to 20 in October 2026.
How are AgVision’s and J Swap’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using AgVision’s and J Swap’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among stockfeed suppliers
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