Actionstep vs Clio:Which is more popular by branded search in New Zealand?
In August 2026, Actionstep had more branded searches than Clio among legal practice software in New Zealand. Actionstep was estimated to have 1.6K branded searches compared to Clio’s 40, and held a 67.6% Share of Search versus Clio’s 1.6%.
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Which is more popular in search, Actionstep or Clio?
Compare the practice management software New Zealand law firms run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Actionstep, Clio. The figures are in the table below the chart.
View monthly share of search table
| Month | Actionstep | LawVu | LEAP | Smokeball | Clio |
|---|---|---|---|---|---|
| Oct 2025 | 71.9% | 17.9% | 6.9% | 2.2% | 1.1% |
| Nov 2025 | 72.3% | 18.2% | 5.1% | 2.9% | 1.5% |
| Dec 2025 | 60% | 33.5% | 3.6% | 1.8% | 1.1% |
| Jan 2026 | 72.4% | 17.7% | 6.5% | 2.2% | 1.3% |
| Feb 2026 | 71.4% | 18.6% | 6.1% | 1.4% | 2.5% |
| Mar 2026 | 71.7% | 18.1% | 5.1% | 3.1% | 2% |
| Apr 2026 | 68.1% | 20.7% | 6% | 3.6% | 1.6% |
| May 2026 | 66.3% | 21% | 7.5% | 2% | 3.2% |
| Jun 2026 | 67.5% | 21.5% | 5.7% | 2.4% | 2.8% |
| Jul 2026 | 68.2% | 21.5% | 6.2% | 1.7% | 2.5% |
| Aug 2026 | 67.6% | 20.9% | 6.6% | 3.3% | 1.6% |
| Sep 2026 | — | — | — | — | — |
How has the Actionstep and Clio comparison changed over the last 12 months?
3 findings
- Actionstep was ahead of Clio in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Actionstep’s estimated Share of Search among legal practice software in New Zealand moved from 71.9% to 67.6%, and its estimated monthly branded searches moved from 2K to 1.6K.
- Across the 11 months ending August 2026, Clio’s estimated Share of Search among legal practice software in New Zealand moved from 1.1% to 1.6%, and its estimated monthly branded searches moved from 30 to 40.
How did search popularity change for New Zealand legal practice software in August 2026?
3 changes
In August 2026, Smokeball overtook Clio to rank 4th among legal practice software in New Zealand, at 3.3%.
In August 2026, Clio lost estimated Share of Search among legal practice software in New Zealand, from 2.5% to 1.6%.
In August 2026, Actionstep lost estimated Share of Search among legal practice software in New Zealand, from 68.2% to 67.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Actionstep’s and Clio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Actionstep
5 branded search terms
- actionstep
- actionstep com
- actionstep legal software
- actionstep nz
- actionstep practice management
Clio
4 branded search terms
- clio law firm
- clio legal
- clio legal software
- clio software
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.