Acast vs Buzzsprout:Which is more popular by branded search in New Zealand?
In August 2026, Buzzsprout had more branded searches than Acast among podcast hosting platforms in New Zealand. Buzzsprout was estimated to have 370 branded searches compared to Acast’s 170, and held a 22.7% Share of Search versus Acast’s 10.4%.
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Which is more popular in search, Acast or Buzzsprout?
Compare the podcast hosting platforms New Zealand creators and brands publish shows on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Buzzsprout, Acast. The figures are in the table below the chart.
View monthly share of search table
| Month | Spotify for Creators | Buzzsprout | Podbean | Acast | Captivate | Libsyn |
|---|---|---|---|---|---|---|
| Oct 2025 | 39.7% | 21.8% | 21.2% | 12.2% | 1.9% | 3.2% |
| Nov 2025 | 32.7% | 22.7% | 24.7% | 14% | 1.3% | 4.7% |
| Dec 2025 | 42.3% | 16.3% | 22% | 12.2% | 2.4% | 4.9% |
| Jan 2026 | 42.5% | 17.2% | 19.4% | 14.9% | 2.2% | 3.7% |
| Feb 2026 | 42.1% | 17.1% | 22.9% | 12.1% | 1.4% | 4.3% |
| Mar 2026 | 38.3% | 22.8% | 19.7% | 14.5% | 2.6% | 2.1% |
| Apr 2026 | 34% | 26.5% | 19.8% | 14.2% | 3.7% | 1.9% |
| May 2026 | 40% | 24.4% | 18.3% | 11.1% | 2.8% | 3.3% |
| Jun 2026 | 40.1% | 26.3% | 16.2% | 10.2% | 3.6% | 3.6% |
| Jul 2026 | 49% | 20.3% | 17% | 8.5% | 3.3% | 2% |
| Aug 2026 | 45.4% | 22.7% | 16% | 10.4% | 3.1% | 2.5% |
| Sep 2026 | — | — | — | — | — | — |
How has the Acast and Buzzsprout comparison changed over the last 12 months?
3 findings
- Buzzsprout was ahead of Acast in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Acast’s estimated Share of Search among podcast hosting platforms in New Zealand moved from 12.2% to 10.4%, and its estimated monthly branded searches moved from 190 to 170.
- Across the 11 months ending August 2026, Buzzsprout’s estimated Share of Search among podcast hosting platforms in New Zealand moved from 21.8% to 22.7%, and its estimated monthly branded searches moved from 340 to 370.
How did search popularity change for New Zealand podcast hosting platforms in August 2026?
2 changes
In August 2026, Buzzsprout gained estimated Share of Search among podcast hosting platforms in New Zealand, from 20.3% to 22.7%.

In August 2026, Acast gained estimated Share of Search among podcast hosting platforms in New Zealand, from 8.5% to 10.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Acast’s and Buzzsprout’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Acast
5 branded search terms
- acast
- acast com
- acast online
- acast podcast
- acast podcast hosting
Buzzsprout
4 branded search terms
- buzzsprout
- buzzsprout com
- buzzsprout podcast
- buzzsprout podcast hosting

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.