A Graceful Undertaking vs Haven Falls:Which is more popular by branded search in New Zealand?
In August 2026, Haven Falls had more branded searches than A Graceful Undertaking among whangarei funeral directors in New Zealand. Haven Falls was estimated to have 1.7K branded searches compared to A Graceful Undertaking’s 130, and held a 34.1% Share of Search versus A Graceful Undertaking’s 2.5%.
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Which is more popular in search, A Graceful Undertaking or Haven Falls?
Compare Whangarei funeral directors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Haven Falls, A Graceful Undertaking. The figures are in the table below the chart.
View monthly share of search table
| Month | Haven Falls | Morris & Morris | Just Funerals | Newberrys | Eternal Tides | A Graceful Undertaking |
|---|---|---|---|---|---|---|
| Oct 2025 | 34.8% | 30.8% | 11.1% | 12.7% | 7.5% | 3.2% |
| Nov 2025 | 37.6% | 27.2% | 14.5% | 12.8% | 5.8% | 2.2% |
| Dec 2025 | 39.1% | 34.9% | 16.6% | 5% | 3.3% | 1.1% |
| Jan 2026 | 42.2% | 22.9% | 17.4% | 8.6% | 5.5% | 3.3% |
| Feb 2026 | 33.9% | 34.1% | 16.6% | 6.8% | 5.7% | 3% |
| Mar 2026 | 35.5% | 26.9% | 14% | 12.1% | 8.6% | 2.8% |
| Apr 2026 | 45.9% | 23.8% | 17.8% | 6.4% | 4.4% | 1.8% |
| May 2026 | 40.6% | 32.1% | 10% | 8.3% | 6.3% | 2.8% |
| Jun 2026 | 35.9% | 22.5% | 13.8% | 14.9% | 10.6% | 2.3% |
| Jul 2026 | 37.5% | 30.9% | 12.7% | 9.3% | 7.6% | 1.9% |
| Aug 2026 | 34.1% | 29.7% | 14.3% | 11.2% | 8.2% | 2.5% |
| Sep 2026 | — | — | — | — | — | — |
How has the A Graceful Undertaking and Haven Falls comparison changed over the last 12 months?
3 findings
- Haven Falls was ahead of A Graceful Undertaking in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, A Graceful Undertaking’s estimated Share of Search among whangarei funeral directors in New Zealand moved from 3.2% to 2.5%, and its estimated monthly branded searches moved from 140 to 130.
- Across the 11 months ending August 2026, Haven Falls’ estimated Share of Search among whangarei funeral directors in New Zealand moved from 34.8% to 34.1%, and its estimated monthly branded searches moved from 1.5K to 1.7K.
How did search popularity change for New Zealand whangarei funeral directors in August 2026?
2 changes
In August 2026, A Graceful Undertaking gained estimated Share of Search among whangarei funeral directors in New Zealand, from 1.9% to 2.5%.
In August 2026, Haven Falls lost estimated Share of Search among whangarei funeral directors in New Zealand, from 37.5% to 34.1%.
How each brand is measured
Brandwave collects information about searches that people make online using A Graceful Undertaking’s and Haven Falls’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
A Graceful Undertaking
2 branded search terms
- a graceful undertaking
- a graceful undertaking whangarei
Haven Falls
7 branded search terms
- haven falls
- haven falls funeral home
- haven falls funeral services
- haven falls funerals
- haven falls rotorua
- haven falls whangarei
- havenfalls
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