Brandwave

Copthorne Solway Park vs Martinborough Hotel:Which is more popular?

In September 2026, Copthorne Solway Park had more branded searches than Martinborough Hotel among wairarapa hotels and accommodation in New Zealand. Copthorne Solway Park had about 4,510 branded searches, while Martinborough Hotel had 2,550. Copthorne Solway Park made up 32.5% of all wairarapa hotels and accommodation searches we track, and Martinborough Hotel accounted for 18.4%. When we asked ChatGPT and Google AI Overviews about wairarapa hotels and accommodation, Martinborough Hotel appeared in all three answers and Copthorne Solway Park in none.

Among wairarapa hotels and accommodation in New Zealand in September 2026

Who do people search for more?

Copthorne Solway Park, about 77% more searches than Martinborough Hotel

Copthorne Solway Park 4.5K searchesMartinborough Hotel 2.5K searches

Who does AI mention more?

Martinborough Hotel, mentioned in every answer we collected

Martinborough Hotel in 3 of 3Copthorne Solway Park in 0 of 3

Who does AI recommend more?

Martinborough Hotel, the only one of the two named

Martinborough Hotel first in 3Copthorne Solway Park never named

Follow Copthorne Solway Park vs Martinborough Hotel and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top wairarapa hotels and accommodation in ChatGPT and Google AI Overviews

In three ChatGPT questions, Martinborough Hotel appeared in all three answers. Copthorne Solway Park did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Parehua Resort1st
  2. Martinborough Hotel2nd
  3. Wharekauhau Country Estate3rd
  4. The White Swan Country Hotel4th
  5. The White Swan Greytown5th
  6. Copthorne Solway Park–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about wairarapa hotels and accommodation

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Copthorne Solway Park or Martinborough Hotel more popular in search?

This chart shows how often people search Google for Copthorne Solway Park and Martinborough Hotel by name. Each line represents a brand's share of searches for all six wairarapa hotels and accommodation we track, month by month, from searches in New Zealand.

Copthorne Solway Park and Martinborough Hotel among wairarapa hotels and accommodation in New Zealand, by month

Share of searches by month for Copthorne Solway Park, Martinborough Hotel. The figures are in the table below the chart.

View monthly share of searches table
MonthCopthorne Solway ParkMartinborough HotelThe White Swan GreytownParehua ResortWharekauhau Country EstateThe White Swan Country Hotel
Oct 202532.5%20.4%14.5%11.6%13.8%7.2%
Nov 202532.7%20.4%14.4%11.5%13.7%7.2%
Dec 202525.2%23.2%17.4%12.7%12.7%8.7%
Jan 202624.6%23.1%15.5%15.5%12.8%8.5%
Feb 202624.2%24.7%16.8%15.5%10.3%8.4%
Mar 202625.6%23.8%17.8%13%10.9%8.9%
Apr 202627.5%20%17%14.1%11.8%9.6%
May 202632.3%19.2%16.4%13.5%11.4%7.1%
Jun 202633.3%19%16.9%13.9%9.5%7.3%
Jul 202629.3%18.6%22.8%10.4%6.5%12.4%
Aug 202626.8%20.3%17.9%14.3%11.6%9%
Sep 202632.5%18.4%16.6%11.5%11.5%9.4%

How has the Copthorne Solway Park and Martinborough Hotel comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand wairarapa hotels and accommodation in September 2026?

2 changes

  1. In September 2026, Copthorne Solway Park gained share of searches among wairarapa hotels and accommodation in New Zealand, from 26.8% to 32.5%.

  2. In September 2026, Martinborough Hotel lost share of searches among wairarapa hotels and accommodation in New Zealand, from 20.3% to 18.4%.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Copthorne Solway Park’s and Martinborough Hotel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Copthorne Solway Park

2 branded search terms

  • copthorne solway park hotel
  • solway park hotel

Martinborough Hotel

4 branded search terms

  • accommodation martinborough hotel
  • martinborough hotel
  • martinborough hotel rooms
  • the martinborough hotel

How the Brand Demand Index is measured

Other head-to-heads among wairarapa hotels and accommodation

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free