Brandwave

Mike Pero vs Mortgage Express:Which is more popular by branded search in New Zealand?

In August 2026, Mike Pero had more branded searches than Mortgage Express among timaru mortgage advisers in New Zealand. Mike Pero was estimated to have 1.4K branded searches compared to Mortgage Express’ 140, and held a 16.9% Share of Search versus Mortgage Express’ 1.7%.

Share of Search among timaru mortgage advisers in New Zealand in August 2026Which is more popular in search, Mike Pero or Mortgage Express?
Mike Pero16.9%1.4K searches
vs
Mortgage Express1.7%140 searches

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Which is more popular in search, Mike Pero or Mortgage Express?

Compare Timaru mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mike Pero and Mortgage Express among timaru mortgage advisers in New Zealand, by month

Share of Search by month for Mike Pero, Mortgage Express. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLMike PeroLifetimeMortgage Express
Oct 202579.2%17.1%1.1%2.6%
Nov 202578.1%18.6%0.98%2.4%
Dec 202577.1%18.6%2.2%2.1%
Jan 202678.1%16.9%2.1%2.9%
Feb 202675.9%20%1.7%2.5%
Mar 202679.3%16.3%2%2.4%
Apr 202680.3%14.8%2.4%2.5%
May 202679.7%15.7%1.9%2.7%
Jun 202678.6%16.3%1.8%3.2%
Jul 202681.8%13.7%2%2.4%
Aug 202679%16.9%2.4%1.7%
Sep 2026————

How has the Mike Pero and Mortgage Express comparison changed over the last 12 months?

How did search popularity change for New Zealand timaru mortgage advisers in August 2026?

  1. In August 2026, Mike Pero gained estimated Share of Search among timaru mortgage advisers in New Zealand, from 13.7% to 16.9%.

  2. In August 2026, Mortgage Express lost estimated Share of Search among timaru mortgage advisers in New Zealand, from 2.4% to 1.7%.

How each brand is measured

Brandwave collects information about searches that people make online using Mike Pero’s and Mortgage Express’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mike Pero

10 branded search terms

  • mike pero
  • mike pero mortgage
  • mike pero mortgage broker
  • mike pero mortgages
  • mike pero mortgages nelson
  • mike pero mortgages new plymouth
  • mike pero mortgages nz
  • mike pero mortgages timaru
  • mikepero
  • mikepero.co.nz

Mortgage Express

5 branded search terms

  • mortgage express
  • mortgage express nz
  • mortgage express timaru
  • mortgage-express
  • mortgageexpress

How the Brand Demand Index is measured

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