Crown Relocations vs NZ Van Lines:Which is more popular by branded search in New Zealand?
In August 2026, NZ Van Lines had more branded searches than Crown Relocations among moving companies in New Zealand. NZ Van Lines was estimated to have 1.5K branded searches compared to Crown Relocations’ 1.3K, and held a 45.8% Share of Search versus Crown Relocations’ 39.1%.
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Which is more popular in search, Crown Relocations or NZ Van Lines?
Compare the removal companies New Zealanders hire to move house or overseas. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for NZ Van Lines, Crown Relocations. The figures are in the table below the chart.
View monthly share of search table
| Month | NZ Van Lines | Crown Relocations | Grace Removals | Allied Pickfords |
|---|---|---|---|---|
| Oct 2025 | 48.3% | 38.8% | 6.5% | 6.5% |
| Nov 2025 | 45.9% | 40.3% | 8% | 5.8% |
| Dec 2025 | 39.9% | 46.3% | 7.4% | 6.4% |
| Jan 2026 | 43.4% | 44.2% | 6.7% | 5.7% |
| Feb 2026 | 38.2% | 50.3% | 6.1% | 5.4% |
| Mar 2026 | 43.1% | 43.9% | 7.2% | 5.8% |
| Apr 2026 | 39.2% | 47.2% | 7.2% | 6.4% |
| May 2026 | 40.9% | 44.5% | 7.1% | 7.4% |
| Jun 2026 | 42.3% | 45.6% | 6.8% | 5.2% |
| Jul 2026 | 46.3% | 40.9% | 7.8% | 5% |
| Aug 2026 | 45.8% | 39.1% | 8% | 7.1% |
| Sep 2026 | — | — | — | — |
How has the Crown Relocations and NZ Van Lines comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Crown Relocations took it in December 2025, NZ Van Lines took it in July 2026.
- Across the 11 months ending August 2026, Crown Relocations’ estimated Share of Search among moving companies in New Zealand moved from 38.8% to 39.1%, and its estimated monthly branded searches moved from 1.5K to 1.3K.
- Across the 11 months ending August 2026, NZ Van Lines’ estimated Share of Search among moving companies in New Zealand moved from 48.3% to 45.8%, and its estimated monthly branded searches moved from 1.9K to 1.5K.
How did search popularity change for New Zealand moving companies in August 2026?
2 changes

In August 2026, Crown Relocations lost estimated Share of Search among moving companies in New Zealand, from 40.9% to 39.1%.

Estimated monthly branded searches for NZ Van Lines in New Zealand fell 20.3% over 11 measured months, from 1.9K to 1.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Crown Relocations’ and NZ Van Lines’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Crown Relocations
9 branded search terms
- crown relocations
- crown relocations dunedin
- crown relocations near me
- crown relocations new zealand
- crown relocations nz
- crown relocations palmerston north
- crownrelo co nz
- crownrelo.co.nz
- crownrelocations
NZ Van Lines
11 branded search terms
- new zealand van lines
- new zealand van lines nelson
- nz van lines
- nz van lines dunedin
- nz van lines near me
- nz van lines nelson
- nz van lines new plymouth
- nz van lines palmerston north
- nzvanlines
- nzvanlines co nz
- nzvanlines.co.nz

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.