Brandwave

Nando's vs Popeyes:Which is more popular by branded search in New Zealand?

In August 2026, Popeyes had more branded searches than Nando's among fried chicken chains in New Zealand. Popeyes was estimated to have 41.2K branded searches compared to Nando's’ 29.2K, and held an 11.1% Share of Search versus Nando's’ 7.8%.

Share of Search among fried chicken chains in New Zealand in August 2026Which is more popular in search, Nando's or Popeyes?
Nando's7.8%29.2K searches
vs
Popeyes11.1%41.2K searches

Follow Nando's vs Popeyes and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Nando's or Popeyes?

Compare the fried chicken chains New Zealanders order from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nando's and Popeyes among fried chicken chains in New Zealand, by month

Share of Search by month for Popeyes, Nando's. The figures are in the table below the chart.

View monthly share of search table
MonthKFCPopeyesNando'sLord of the Fries
Oct 202585.7%8.9%5.4%0.11%
Nov 202583.7%10.2%6%0.13%
Dec 202583.6%10%6.2%0.15%
Jan 202680%12.3%7.5%0.16%
Feb 202682.1%10.8%6.9%0.2%
Mar 202681.4%10.6%7.8%0.17%
Apr 202680.5%11.3%8%0.14%
May 202680.7%10.8%8.4%0.13%
Jun 202681.4%10.7%7.7%0.11%
Jul 202681.4%10.3%8.2%0.11%
Aug 202681%11.1%7.8%0.12%
Sep 2026————

How has the Nando's and Popeyes comparison changed over the last 12 months?

  • Popeyes was ahead of Nando's in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Nando's’ estimated Share of Search among fried chicken chains in New Zealand moved from 5.4% to 7.8%, and its estimated monthly branded searches moved from 28.7K to 29.2K.
  • Across the 11 months ending August 2026, Popeyes’ estimated Share of Search among fried chicken chains in New Zealand moved from 8.9% to 11.1%, and its estimated monthly branded searches moved from 47.4K to 41.2K.

How did search popularity change for New Zealand fried chicken chains in August 2026?

  1. In August 2026, Popeyes gained estimated Share of Search among fried chicken chains in New Zealand, from 10.3% to 11.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Nando's’ and Popeyes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nando's

27 branded search terms

  • botany nandos
  • nando's
  • nando's chicken
  • nando's delivery
  • nando's menu
  • nando's near me
  • nandos
  • nandos centre place
  • nandos chicken
  • nandos courtenay place
  • nandos delivery
  • nandos hamilton
  • nandos lunn ave
  • nandos menj
  • nandos near me
  • nandos new lynn
  • nandos northlands
  • nandos northwest
  • nandos nz
  • nandos online
  • nandos perinaise
  • nandos queen street
  • nandos sauce
  • nandos st lukes
  • nandos sylvia park
  • nandos the base
  • nandos westgate

Popeyes

23 branded search terms

  • biscuits popeyes
  • popeyes
  • popeyes burger
  • popeyes chicken
  • popeyes chicken burger
  • popeyes chicken sandwich
  • popeyes classic chicken sandwich
  • popeyes co nz
  • popeyes deals
  • popeyes delivery
  • popeyes food
  • popeyes fried chicken
  • popeyes hours
  • popeyes louisiana kitchen
  • popeyes menu
  • popeyes near me
  • popeyes new zealand
  • popeyes nz
  • popeyes order online
  • popeyes prices
  • popeyes sandwich
  • popeyes takeaway
  • popeyes us

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.