Brandwave

Aroha Consulting vs Talk Recruitment:Which is more popular?

In September 2026, Talk Recruitment had more branded searches than Aroha Consulting among education recruitment agencies in New Zealand. Talk Recruitment had about 490 branded searches, while Aroha Consulting had 260. Talk Recruitment made up 27.1% of all education recruitment agency searches we track, and Aroha Consulting accounted for 14.4%. When we asked ChatGPT and Google AI Overviews about education recruitment agencies, Talk Recruitment appeared in three of the five answers and Aroha Consulting in one. Talk Recruitment was mentioned before Aroha Consulting in three out of four answers that named either.

Among education recruitment agencies in New Zealand in September 2026

Who do people search for more?

Talk Recruitment, about 88% more searches than Aroha Consulting

Talk Recruitment 490 searchesAroha Consulting 260 searches

Who does AI mention more?

Talk Recruitment, mentioned in 3 of 5 answers, Aroha Consulting in 1

Talk Recruitment in 3 of 5Aroha Consulting in 1 of 5

Who does AI recommend more?

Talk Recruitment, named ahead of Aroha Consulting in 3 of 4 answers

Talk Recruitment first in 3Aroha Consulting first in 1

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Top education recruitment agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Talk Recruitment was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Aroha Consulting was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Talk Recruitment was listed before Aroha Consulting in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ANZUK Education1st
  2. Education Personnel2nd
  3. Prospero Teaching3rd
  4. Talk Recruitment4th
  5. Jitbug5th
  6. Aroha Consulting6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Prospero Teaching5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ANZUK Education4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Education Personnel4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Talk Recruitment3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jitbug2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aroha Consulting1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about education recruitment agencies

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Aroha Consulting or Talk Recruitment more popular in search?

This chart shows how often people search Google for Aroha Consulting and Talk Recruitment by name. Each line represents a brand's share of searches for all six education recruitment agencies we track, month by month, from searches in New Zealand.

Aroha Consulting and Talk Recruitment among education recruitment agencies in New Zealand, by month

Share of searches by month for Talk Recruitment, Aroha Consulting. The figures are in the table below the chart.

View monthly share of searches table
MonthJitbugTalk RecruitmentAroha ConsultingProspero TeachingANZUK EducationEducation Personnel
Oct 202545.4%25.3%8.8%8.8%9.3%2.6%
Nov 202559.6%18.3%6.4%6.4%6.9%2.3%
Dec 202554.5%16.7%6.8%8.3%11.4%2.3%
Jan 202651%25%5.6%7.1%9.2%2%
Feb 202648.9%27.2%7.8%7.8%6.7%1.7%
Mar 202645.5%27.3%9.5%7.7%8.2%1.8%
Apr 202642.4%28.8%8.2%8.2%10.6%1.8%
May 202642.5%28.5%10.1%6.8%10.6%1.4%
Jun 202643.3%29.6%8.4%8.4%8.4%2%
Jul 202641.4%28.2%8%8%12.6%1.7%
Aug 202640.4%27.5%14.6%6.2%9.6%1.7%
Sep 202639.8%27.1%14.4%9.4%8.3%1.1%

How has the Aroha Consulting and Talk Recruitment comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand education recruitment agencies in September 2026?

2 changes
  1. Talk Recruitment’s share of searches among education recruitment agencies in New Zealand has lost ground for 3 months in a row, from 29.6% to 27.1% in September 2026.

  2. Estimated monthly branded searches for Aroha Consulting in New Zealand rose 52.9% over 12 measured months, from 170 to 260 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Aroha Consulting’s and Talk Recruitment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aroha Consulting

1 branded search term

  • Aroha Consulting

Talk Recruitment

2 branded search terms

  • Talk Recruitment
  • talk recruitment jobs

How the Brand Demand Index is measured

Other head-to-heads among education recruitment agencies

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